1、 Exhibition Basic Information

• Exhibition TimeJune 2nd to June 5th, 2027

• Duration of the eventAnnual session (33rd session in 2027)

• exhibition venue: Istanbul Expo Center, Türkiye

• Organizer: Hannover Exhibition (Türkiye) Co., Ltd

• China Group ExhibitionBeijing Shenghua International Exhibition Co., Ltd

• Exhibition ContactLi Xingshu
  

• Exhibition scaleThe expected exhibition area is approximately 55000-64000 square meters; Expected to gather over 800-1000 exhibitors from around the world, with over 60000 professional visitors

2、 Exhibition Overview

WIN EURASIA is a comprehensive industrial and automation professional exhibition with extensive influence in the Eurasian region. Relying on the brand resources of the Hanover Industrial Fair in Germany, it has become an important industrial trade platform connecting the markets of Europe, Asia, the Middle East, and North Africa.

The exhibition is organized by a combination of multiple professional themed exhibitions, covering core areas such as integrated automation and power transmission, machine tools and metal processing, welding and cutting technology, surface treatment technology, industrial energy and electrical electronics, material handling and internal logistics, and setting up special exhibition areas for digital factories, industrial 5G, hydrogen energy technology, robot applications, etc. On site gathering of purchasers from industries such as automobile manufacturing, metallurgical processing, energy and power, engineering machinery, food and beverage, home appliances and electronics, as well as system integrators, equipment agents, EPC contractors and cross-border traders, supporting B2B business matching, industry forums, technical seminars and other activities, facilitating Chinese enterprises to showcase industrial automation, robot systems, machine tool equipment, electrical supporting and complete production line solutions.

Review of the previous exhibition

• Exhibition area: approximately 55000 square meters

• Exhibitors: Over 600

• Professional audience: More than 35000 people, with a prominent proportion of VIP buyers and decision-makers

3、 Exhibition characteristics

（1） Core features of Türkiye market

Türkiye is an important manufacturing base connecting Europe, Asia and the Middle East, with a solid foundation in automobile, household appliances, machinery manufacturing, metallurgy, energy, food processing and other industries. Türkiye's industrial system has stable demand for automation transformation, robot application, machine tool updating, electrical supporting and logistics systems, and has strong entrepot trade capacity, which can radiate to the markets in the Middle East, North Africa, the Balkans and Central Asia. With the advancement of green transformation and digital upgrading, the demand for energy-saving equipment, intelligent production lines, industrial software, and robot systems from enterprises continues to increase.

（2） Istanbul's location advantage

• Eurasian market hub: Istanbul is located at the intersection of Europe and Asia, which is convenient to attract buyers from Türkiye and surrounding countries.

• Hannover Brand EndorsementThe exhibition is hosted by Hanover Exhibition Company in Germany, with high-quality professional visitors and strong purchasing decision-making attributes.

• Multi themed exhibition cluster effectAutomation, machine tools, welding, electrical, logistics and other sectors will be held simultaneously to facilitate one-stop docking with customers across the entire industry chain.

• Advantages of CE standard interoperability: The exhibition is connected to the EU technical standard system, which is conducive to enterprises with CE certification ability to simultaneously explore Türkiye and European marginal markets.

4、 The value of Chinese enterprises participating in exhibitions

• An important gateway to enter the Eurasian and Middle Eastern industrial markets: WIN EURASIA gathers local manufacturing enterprises and regional traders in Türkiye, which is suitable for Chinese enterprises to display automatic production lines, robot systems, machine tools and electrical supporting products.

• Efficient integration between system integrators and terminal factoriesThe audience includes procurement leaders from industries such as automotive, metallurgy, home appliances, food, and energy, which is conducive to conducting equipment sales, agency cooperation, project support, and spare parts supply negotiations.

• Multi sector linkage enhances customer acquisition efficiencyAutomation, machine tools, welding, electrical, logistics and other exhibition halls are held to facilitate enterprises to simultaneously connect with customers from different industries and improve the cost-effectiveness of exhibitions.

• Meet the needs of regional industrial upgrading: Türkiye and its surrounding markets have a strong demand for cost-effective, stable delivery and customizable industrial equipment. Chinese enterprises have strong competitiveness in general automation, robot applications, machine tool support and electrical systems.

5、 Core competitiveness of Chinese enterprises participating in exhibitions

• Complete product systemWe can provide multi specification products in the fields of industrial robots, automation control, CNC machine tools, welding equipment, hydraulic and pneumatic, electrical matching, logistics systems, etc.

• Outstanding cost-effectiveness and delivery advantagesCompared to some European and American brands, Chinese industrial equipment is competitive in terms of procurement costs, spare parts supply, customized modifications, and after-sales response.

• Enhanced automation and digital capabilities: Machine vision, cooperative robot, intelligent production line, MES system, remote operation and maintenance and other products are gradually mature, which can meet the needs of Türkiye's factory intelligent transformation.

• Adapt to multiple industry application scenariosFor industries such as automotive parts, metal processing, home appliance manufacturing, food packaging, energy and power, Chinese companies can provide full line solutions or modular supporting solutions.

6、 Recommended types of exhibiting companies

• Industrial Automation and Robotics EnterprisesIndustrial robots, collaborative robots, machine vision PLC、 Servo systems, sensors, industrial software, etc.

• Machine tool and metal processing enterprisesCNC machine tools, laser cutting, sheet metal equipment, tool fixtures, measuring and testing equipment, additive manufacturing equipment, etc.

• Welding and cutting equipment enterprisesWelding robots, arc welding/spot welding equipment, laser welding machines, plasma cutting machines, automated welding production lines, etc.

• Power Transmission and Fluid Technology EnterpriseGearboxes, motors, bearings, hydraulic and pneumatic components, seals, lubrication systems, linear transmissions, etc.

• Electrical energy and logistics enterprisesIndustrial electrical, distribution equipment, cable power supply, hydrogen energy matching AGV/AMR、 Conveyor system, three-dimensional warehouse, logistics software, etc.

Exhibition Scope

• Industrial Automation and Machine HumansIndustrial robots, collaborative robots, mobile robots, machine vision, PLC control systems, servo drives, sensors, industrial software, MES/SCADA systems, digital twin platforms, AI manufacturing applications, etc.

• Machine tools and metal processingCNC machine tools, machining centers, laser cutting, sheet metal forming, bending machines, punching machines, tool fixtures, measuring and testing equipment, additive manufacturing equipment, etc.

• Power Transmission and Fluid TechnologyGearboxes, motors, bearings, gears, chains, hydraulic systems, pneumatic components, seals, lubrication systems, linear transmission technology, etc.

• Welding and cutting technologyWelding robots, arc welding/spot welding equipment, laser welding, plasma cutting, resistance welding systems, welding materials, automated welding solutions, etc.

• Electrical and Energy SystemsIndustrial electrical, distribution equipment, transformers, cables, UPS power supplies, motor drives, industrial lighting, energy management systems, hydrogen energy technology, photovoltaic energy storage supporting facilities, etc.

• Logistics and Internal Supply Chain: Forklift AGV/AMR、 Conveyor system, three-dimensional warehouse, shelving system, packaging equipment, barcode recognition, logistics software, supply chain management system, etc

• Company:Beijing Shenghua International Exhibition Co., Ltd
• Telephone:13651263923
• Contact:Li Xingshu
• E-mail:bjshgjzl@126.com
• Address:No. 2 Minsheng Road, Daxing, Beijing

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