35 years of industry accumulation, the golden hub of gift trade
Since its establishment in 1992, the Shenzhen Gift Fair has been successfully held for 34 consecutive sessions. With professional exhibition concepts and strong industry appeal, it has become a highly authoritative and influential gift and home goods trade show in the Asia Pacific region, certified by UFI International, and known as the "Gift Industry Trend Standard". The 35th China (Shenzhen) International Gifts, Crafts, Watches and Home Products Exhibition, hosted by Li Exhibition Huabo, will grandly kick off from April 25-28, 2027 at the Shenzhen International Convention and Exhibition Center (Bao'an)! The theme of this exhibition is "Integration and Innovation, Collaborative Symbiosis". Based in Shenzhen, the core city of the Guangdong Hong Kong Macao Greater Bay Area, it links the domestic and international dual circulation, comprehensively covers all channels of enterprise procurement, distribution, retail, e-commerce, cross-border overseas, etc., and creates a top-level platform for the gift and home industry that integrates product display, trade docking, trend release, and resource integration. It helps enterprises accurately meet trillion level procurement needs and seize the opportunity of the year-end procurement peak season!

Exhibition Highlights | Four Core Advantages, Unlocking New Opportunities for Gift Industry Growth
1. Large scale and gathering of thousands of products to meet diverse procurement needs
The exhibition covers an area of nearly 300000 square meters, gathering 4500 high-quality exhibitors and showcasing over 1 million creative products, covering more than 30 popular consumer categories, from traditional gifts and kitchen utensils, to IP cultural and creative industries, smart home appliances, consumer electronics, food and beverages, as well as pet products and silver haired economy related products. It provides one-stop coverage for enterprise procurement, holiday gifts, channel distribution, cross-border overseas and other diverse scene needs.
2. Direct supply from the source and de intermediation, creating a cost-effective procurement channel
The exhibition gathers a large number of source factories and OEM/ODM customization experts, directly targeting the hot topics of "factory exploration" and "flat replacement" industries, providing transparent supply chain services for buyers to "remove intermediaries", and providing one-stop customized packaging and printing solutions to help enterprises achieve "cost reduction and efficiency improvement", and obtain high-quality goods at highly competitive prices.
3. Trend leadership and scene innovation, keeping up with new consumer trends
Specially set up exhibition areas such as "AI Smart Manufacturing Gifts" and "AI Versatile Responses" to showcase intelligent hardware and personalized customized solutions; Create a cultural and creative exhibition area for "Chinese Gifts" and "All Things Collection", focusing on cross-border authorization of intangible cultural heritage skills and cultural and cultural IP, with popular IPs such as Sanxingdui, Yungang Grottoes, and Jingdezhen appearing together; Synchronize the layout of emerging tracks such as fragrance therapy, technological aesthetics, and outdoor trendy play, accurately capturing new consumer trends such as "she economy", digital nomads, and interest based social interaction.
4. Omnichannel buyers and precise docking help enterprises efficiently expand their customer base
Through the database of millions of buyers, the sponsor accurately invited global professional buyers through multiple channels. Each exhibition attracted more than 300000 professional buyers, fully covering agents, distributors, wholesalers, gift companies, department stores, group procurement and end users. At the same time, it gathered terminal purchasers in finance, energy, communication, education, Internet, automobile and other industries, as well as leading cross-border e-commerce sellers such as SHEIN, Anke Innovation, Amazon, and so on. The supply and demand connection was efficient and accurate.

Exhibitors | Industry leading brands gather, quality assurance visible
This exhibition has attracted thousands of high-quality domestic and foreign companies to participate, with numerous industry-leading brands, emerging enterprises, and source factories appearing together, covering the entire category track:
Consumer electronics/home appliances: Haier, Supor, Beiteng, Beiding BRUNO、 Famous brands such as Jisu, Sule, Pinsheng, and Haoku bring popular products such as smart home appliances, digital accessories, and smart wearables;
Home and Kitchen Products: Brands such as Hals, LeKou LeKou, GeYou, Shantian Tu, and Hexu present trendy kitchen, cup, pot, and household products;
Cultural and creative IP/gift categories: Morning Light, Palace Museum Cultural and Creative, Sanxingdui IP, Dunhuang Cultural and Creative, etc., bringing original design, non heritage cultural and creative, IP derivatives and other characteristic products;
Food/fast-moving consumer goods: Brands such as Yuanqi Forest, Wangwang, Lulu, and Wangxiaolu showcase products such as snack foods, specialty snacks, and festive foods;
Source factory/customization category: Four way ceramics, OEM/ODM factories in various regions, providing one-stop services such as gift customization, packaging printing, cross-border OEM, etc.

Professional buyers | Omnichannel purchasers gather, orders and business opportunities harvest together
Exhibition buyers cover over 30+countries and regions worldwide, forming a diversified procurement matrix and bringing a massive number of high-quality orders to participating companies
Gift channel providers: Gift companies, agents, distributors, and wholesalers from various provinces and cities across the country, covering traditional gift channels, cultural and creative channels, and customized gift channels;
Group/enterprise purchasers: enterprise procurement departments in finance, energy, communication, education, Internet, automobile, real estate and other industries, whose procurement needs focus on business gifts, employee benefits, customer appreciation gifts, etc;
Retail/e-commerce channels: department stores, chain supermarkets, convenience stores, online e-commerce platforms, live streaming e-commerce, community group buying, etc., focusing on popular products and cost-effective items;
Cross border/overseas buyers: overseas buyers from Europe, America, Southeast Asia, countries and regions along the "the Belt and Road", as well as cross-border e-commerce big sellers such as SHEIN, Aoji, Anke Innovation, Amazon, etc., help enterprises expand in the international market.

Simultaneous Forum | 30+Industry Events, Unlocking New Ideas for Breaking through the Gift Industry
During the exhibition, more than 30 industry heavyweight forums and themed events will be held, bringing together industry think tanks, brand leaders, channel experts, and cross-border pioneers. With a forward-looking perspective and practical cases, we will help practitioners solve industry pain points and explore incremental markets
Industry Trends: "Annual Trend Conference of the Gift Industry" and "AI Digital Reconstruction of the Gift Industry New Ecology Forum", interpreting industry development trends and sharing experiences in digital transformation;
Cultural and Creative IP Category: Theme Forum on the Explosive Power of Cultural and Creative IP Gifts under the Trend of Cultural and Tourism Integration, exploring the ways to break through the boundaries of the gift industry under the background of cultural and tourism integration. The Cross border Authorization Conference for Cultural and Creative IP will be held simultaneously;
Channel Going Global Category: "AI Leading Cross border Growth Conference" and "Latin American E-commerce Going Global Forum", focusing on opportunities for cross-border e-commerce development and sharing practical experience in going global;
Consumer Electronics: "AI Intelligent Wearable Technology and Industry Innovation Application Summit", exploring the trends and application paths of intelligent hardware innovation;
Packaging Design Category: "Decoding New Packaging, Embracing the New Wave" Packaging Innovation Design Trend Forum, sharing customized packaging and environmentally friendly packaging solutions.

Simultaneous exhibitions:
The 19th Shenzhen International Consumer Electronics Show
The 14th Shenzhen Gift, Consumer Goods Packaging and Printing Exhibition
2027GGE Cross border Overseas Expo and the 13th OEM/ODM Source Factory Exhibition
Shenzhen Cultural and Creative Industry and IP Exhibition
2027 Shenzhen International Silver Hair Economy Exhibition

Additional benefits: Contact the organizer to receive the "2027 Gift Industry White Paper" for free, and obtain industry trends and procurement data reports!

Pet supplies, silver hair economy industry chain and services in Building 3
Brand/Specialty Food in Hall 4
Hall 5 gifts, promotional items, plastic products, toys/baby products, stationery/office supplies, creative gifts
Hall 6: Colorful Food, Leisure Food, Green Food, High Quality Agricultural Products, Gift Card Booklet
Hall 7 Fashion Kitchen, Kitchen Supplies, Tableware, Ceramics, Glass, Cups and Pots
Hall 8 Home Life, Home Furnishings, Leather Goods and Luggage, Home Textiles, Daily Chemicals and Outdoor Leisure, Clothing Customization, Overseas Exhibition Area
Brand service provider and IP cultural and creative derivatives, industry brands, trendy IP, channel supply chain, museum IP, cutting-edge design, IP peripheral derivatives, cultural tourism and creative, digital platform for Hall 9
Hall 10 Brand Service Provider, Industry Brand, Channel Supply Chain, Home Cleaning and Personal Care, Beauty and Personal Care
Hall 11 Original Design/Cultural Supplies, Original Design, Cultural Supplies, Cultural and Creative, IP Trendy Play, Crafts
Smart home appliances, kitchen appliances, and household appliances in Building 12
Customized packaging and printing services, packaging products, boutique gift box packaging, festival printing, flexible packaging, UV printing and equipment, environmentally friendly packaging for Hall 13
Hall 14/16 CME Consumer Electronics, Mobile Audio, Mobile Power Bank, Energy Storage Products, AI Intelligent Technology, Smart Wearables, Live Photography Equipment, Intelligent Beauty Care, Outdoor/Automotive Electronics, Cross border Electronics
Hall 15 Cross border Source Factory and Service Provider, Home Furnishings Department Store, Home Appliances, Outdoor Horticulture, Maternal and Child Toys, Cross border Service Provider, E-commerce Platform/Media

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Telephone:0755-33989241
• Contact:Eric Huang
• E-mail:eric.huang@rxhuabo.com.cn
• QQ:1904366453
• Address:Qianhai HOP International 2401, Xinghua 1st Road, Haiwang Community, Xin'an Street, Bao'an District, Shenzhen City

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