With the continuous iteration of the domestic consumer market, the choices of mass consumption are undergoing a significant transformation. Consumer decision-making no longer only focuses on the practical attributes of products, but also on related needs such as spiritual experience, emotional resonance, and self pleasure. The proportion of these needs in the consumption process is gradually increasing, and the emotional value economy has gained more market attention, becoming an important development direction under the extension of the experience economy.

The so-called emotional value economy is a complete industrial closed loop formed by taking the public spirit and emotional demands as the starting point, relying on physical products, supporting services, offline scenes, content creation and other carriers to convey positive feelings such as relaxation, joy, sense of belonging, and self-identity to the audience. Covering numerous sub sectors such as healing and wellness, beauty and personal care, cultural and creative gifts, trendy toys, cultural tourism and amusement, light fitness, consumer electronics, etc., different categories blend together, giving rise to a large number of new product forms and business models.

In order to establish a physical platform for upstream and downstream communication in the industrial chain, the 2027 China (Zhengzhou) International Emotional Value Economic Expo is scheduled to land at the Zhengzhou Zhongyuan International Convention and Exhibition Center from April 9-11, 2027. The exhibition is themed "Emotional Symbiosis and Value Breakthrough", focusing on the integration of emotional value economy resources throughout the entire chain. It integrates product display, business negotiations, industry discussions, and public experience, based on the advantages of the Central Plains location. It is open to brand manufacturers, channel purchasers, physical operators, and entrepreneurial practitioners from all over the country to participate.

This exhibition plans to set up multiple themed exhibition areas, bringing together exhibitors from different links in the industry chain. The exhibits include various physical consumer goods, as well as cultural and tourism projects, offline experiential formats, digital emotion related products and services. At the same time, multiple themed industry summits were held to share and exchange ideas on topics such as consumer trend analysis, product innovation paths, offline scene operations, and channel model exploration, providing a window for industry practitioners to exchange information.

From the perspective of industrial reality, the emotional value related track is in the growth stage, with scattered market participants and a lack of centralized docking scenarios in the upstream and downstream. This expo aims to establish communication channels between brand owners, distributors, offline stores, and cultural and tourism operators through physical exhibitions, to help enterprises expand cooperation resources, promote industry experience sharing, and facilitate the smooth and orderly development of new business models. In addition to being open to professional merchants, the exhibition is also open to ordinary visitors, allowing the public to have close contact with emotional consumption related products and services, further narrowing the distance between the industry and the consumer market.

2027 China (Zhengzhou) International Emotional Value Economic Expo (CEVE)

The 2027 China (Zhengz hou) International Emotional Value Economic Expo

Date: April 9-11, 2027

Exhibition Hall: Zhengzhou Zhongyuan International Convention and Exhibition Center (Airport)

Topic: Emotional Symbiosis and Value Breakthrough

For exhibition and on-site advertising reservations, please contact: 400-067-0369192-1178-9998

Products, technologies, and services related to emotional value

• Company:Zhengzhou Xinshang Exhibition Co., Ltd
• Telephone:4000670369
• Contact:Mr. Zhang
• Mobile:19211789998
• E-mail:2589137558@qq.com
• Address:Zhengzhou Airport Zone, Henan Province

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