2026 Hangzhou Children's Car and Baby Products Exhibition

Date: October 10-12, 2026

Location: Hangzhou Grand Convention and Exhibition Center

Invitation Letter

Expected exhibition size: 30000 square meters

Exhibitors: 1000+

Professional audience: 25000+

Preface

The combination of consumption upgrading and fertility policy dividends is ushering in a new cycle of high-quality, refined, and digital growth for the maternity and infant industry. Hangzhou, as the capital of China's infant and child industry, live streaming e-commerce, and new retail hub, gathers design and research and development, intelligent manufacturing, global channels, and consumer traffic, becoming a core hub for brand growth and industrial upgrading.

The 2026 Hangzhou Children's Car and Baby Products Exhibition will be held from October 10-12, 2026 at the Hangzhou Convention and Exhibition Center. This exhibition is based in East China, radiates across the country, and connects globally. Its core exhibits include baby stroller travel, maternity care, baby products, toys and early education, food nutrition, and clothing and home textiles. It aims to create a professional business platform that integrates new product launches, channel connections, trade negotiations, brand displays, and resource cooperation. We cordially invite domestic and foreign enterprises to attend the grand event and share new opportunities in the trillion dollar maternal and child market!

Hangzhou's industrial characteristics: golden fertile ground for mother and baby industry

1. With a solid industrial foundation and a national benchmark position

Hangzhou is the first city in China to establish an infant and child industry association, and has been named the capital of China's infant and child industry. It has gathered over 2000 enterprises in the entire chain of infant and child manufacturing, design, branding, and channels, forming a closed loop of research and development, production, sales, and service. It is a benchmark for innovation and consumption in China's maternity and child industry.

2. The capital of live streaming e-commerce, a highland of global channels

Hangzhou has the head ecology of Tiktok, Kwai, video number, Taobao live broadcast, etc., MCN institutions, anchor talent, e-commerce service providers are highly concentrated, and the scale of mother baby live broadcast with goods is leading in the country, providing a global growth path of "offline display+online outbreak" for brands.

3. Strong consumption ability and strong demand for quality

The per capita disposable income in the Yangtze River Delta leads the country, with high investment and quick decision-making in family parenting. There is a strong demand for safe, functional, aesthetically pleasing, and intelligent maternity and infant products, making it the preferred market for new product testing, brand upgrades, and high-end pricing.

4. Improved policies and supporting facilities, superior business environment

Hangzhou strongly supports the development of infant and child health, childcare services, and new retail for mother and baby. The implementation of policies such as childcare system, medical education integration, and inclusive parenting is leading, providing a stable and favorable market environment for industrial development.

5. Convenient transportation hub, radiating the national market

The Hangzhou Grand Convention and Exhibition Center has convenient transportation, with high-speed rail, airport, and expressway coverage in three dimensions. It provides direct access to the East China Economic Circle within one hour, making it easy for buyers from all over the country to efficiently observe and connect with the exhibition.

Exhibition Scope

1. Baby stroller/car seat/baby furniture: baby stroller, walker, bicycle, child car safety seat, electric baby stroller, slow sports car, scooter, tricycle, baby dining chair, crib, home textiles, child safety products, baby bathtub, toilet travel accessories

2. Maternal and child products: nursing supplies such as diapers, wet wipes, hygiene products, bottles, nipples, and breast pumps, nursing appliances, security monitoring shower gel, skincare creams, and other nursing supplies; Baby swimming pools, baby pillows and other bedding, milk powder boxes, insulated bags, backpacks and other outdoor supplies; Baby protective equipment, chain franchising, etc;

3. Food nutrition: infant and child complementary foods, infant formula, nutritional supplements, zero complementary foods, healthy snacks, and health foods; Various pre pregnancy, post pregnancy, and postpartum foods, etc;

4. Infant and child clothing: Infant and child clothing, bibs, straps, shoes, hats, digging, warming supplies, etc;

5. Maternal and Child Health: Maternal Clothing, Postpartum Care, Postpartum Repair, Breastfeeding Promotion and Health Care, Pregnancy Health Care

6. Toy early education: electronic and acoustic toys, puzzle toys, outdoor toys, dolls, picture book teaching aids, amusement facilities, STEAM education, childcare equipment, video games, original works and derivative products of cartoon and anime, early education supplies, etc;

7. Supply Chain and Services: OEM/ODM, Packaging Design, Live E-commerce MCN、 Cross border logistics, SaaS system

Professional audience composition (precise matching, efficient transactions)

1. Channel distributors: National mother and baby chain, regional agents, wholesalers, import and export traders, community group buying team leaders

2. E-Commerce and new retail: Tmall/JD/Pinduoduo/Tiktok/Kwai/video number e-commerce, cross-border e-commerce, private domain e-commerce, boutique collection stores, supermarkets

3. Live streaming and content agencies: MCN agencies, top anchors, product selection teams, short video/live streaming service providers, brand agency operators

4. Physical terminals: confinement center, daycare institution, early education center, maternal and child life center, children's clothing store, maternity care center

5. Supply chain and service providers: OEM/ODM factories, raw material suppliers, design agencies, logistics and warehousing, financial and legal affairs, industry media

6. Industry decision-makers: Brand founder, Purchasing Director, Product Director, Operations Manager, Investment Institution

Core advantages of the exhibition

1. Precise positioning: Focus on baby stroller travel+all categories of mother and baby products, with more professional segmented tracks

Featuring a children's car seat as a highlight, covering the entire category of pregnant, infant, and child care, catering to the needs of brands, factories, channels, and service providers, avoiding homogenization, and improving the efficiency and quality of transactions.

2. Global channel: integration of online and offline channels, connecting annual orders

Integrating traditional channels, live e-commerce, private domain group leaders, and cross-border procurement, we will hold on-site product selection events, one-on-one business matching, and live product selection sessions to achieve "one exhibition, year-round order acceptance, and global distribution".

3. Brand Empowerment: New Product Launch+Trend Release, Enhancing Industry Reputation

Set up a new product release area, a trend strategy exhibition area, and a China-Chic cutting-edge area to help enterprises launch new products, build brands, and enhance exposure; Simultaneously holding industry summits, channel forums, and sharing of parenting consumption trends to grasp industry trends.

4. Resource aggregation: Collaboration between government, enterprises, academia, and media to expand ecological cooperation

Collaborate with government departments, industry associations, leading platforms, investment institutions, and authoritative media to provide value-added services such as policy docking, capital docking, media promotion, and supply chain cooperation, and build a long-term business ecosystem.

5. Service Upgrade: One stop Exhibition Service Guarantee, More worry free participation

Provide full process services including booth design, logistics transportation, hotel accommodation, audience invitation, promotion, document processing, on-site security, etc., to reduce exhibition costs and enhance the exhibition experience.

exhibition value

-Quickly expand channels in East China and across the country, lock in high-quality distributors and major customers

-Integrate live streaming e-commerce with private domain traffic to create annual bestsellers

-Showcasing the company's strength and new products, enhancing brand awareness and reputation

-Insight into industry trends and consumer demand, optimize product and market strategies

-Connect supply chain resources, reduce costs and increase efficiency, enhance core competitiveness

-Meet industry elites, establish long-term cooperation, and share industry dividends

Exhibition process:

1. The principle of booth arrangement is "apply first, book first, pay first, confirm first". Sponsors can be given priority for arrangement;

2. Within 3 working days after signing the registration form, transfer 50% or the full amount of the booth fee to the designated account;

3. Conference reception, exhibit transportation, etc. will be notified in the "Exhibition Handbook";

4. To ensure the smooth progress of the conference, the organizer reserves the right to relocate some booths;

Contact: Li Jianlin 15038062182 (same as WeChat)

• Telephone:15038062182
• Contact:Li Jianlin
• Mobile:15038062182
• Address:West of the intersection of Meishi Line and Yannan Line in Xiaoshan District, Hangzhou City

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870