Guangzhou Design Week was born in 2006 and was jointly certified by IFI, ICSID, and ICOGRADA international design organizations in 2007. It was promoted globally and has since grown into a highly anticipated and internationally renowned design industry event in Asia.

Guangzhou Design Week has always focused on empowering the growth of the designer community and developing channel value. Adhering to the operational philosophy of "Partner World", after 21 years of innovative development, it has established a Guangzhou Design Week partner network covering more than 40 countries and 230+cities worldwide. It has initiated a series of leading domestic and internationally renowned design exhibitions, awards, forums, and study tours. It is an important platform for Chinese and even global designers to discover inspiration, stimulate thinking, and showcase achievements, and is known as the "home of designers".

Since its inception, Guangzhou Design Week has firmly put forward the operational principle of "promoting design through commercialization", pioneering a series of unique B2B business operation models in design promotion and brand sales activities such as "365+4 (days)", "Design+Brands" (D+B, Design+Brands), "Design Driven Brand Incubator", etc. It has become a precise and effective demand interaction business platform between domestic and foreign designer groups and their related professional groups such as developers, manufacturers, brand merchants, and channel merchants. It is also a highly valuable design industry resource and cultural and aesthetic content operation platform.

In the past 21 years, with the transformation of China's economic growth model from "Made in China" to "Created in China", Guangzhou Design Week has gone through a vigorous development path from awakening the public awareness of "winning in design" and "creating value through design" in the whole society, to sounding the horn for the whole industry to "speak up for Chinese design". Based on the present and looking to the future, Guangzhou Design Week hopes to take "design for people's livelihood" as its values, "the origin of contemporary human living aesthetics" as its vision, and "specialization, internationalization, diversification, and socialization" as its operational characteristics, striving to achieve the goal and mission of "design driven industrial upgrading, industry achieving a better life".

On the basis of the 2025 Guangzhou Design Week, the 2026 Guangzhou Design Week has further optimized and adjusted the exhibition area layout, with the annual theme of "happiness" as the strategic thinking. It will be held in conjunction with the Poly World Trade Center Expo Center, Canton Fair Exhibition Hall C Area, and Haizhu International Convention and Exhibition Center in Guangzhou. The exhibition focuses on the design and material selection of new forms of contemporary living aesthetics, with full selection of materials and categories throughout the entire project; all at Guangzhou Design Week. The exhibition will cover exhibitors, exhibits, and curatorial content; We will carry out comprehensive optimization and upgrading to efficiently empower exhibitors and visitors with precise matching and commercial interaction. It is expected to attract over 460000 visitors from the upstream and downstream of the design industry chain.

The layout innovation of the exhibition hall at the 2026 Guangzhou Design Week focuses on the five core highlights of "one, two, three, four, five", and adheres to the determination of comprehensive upgrading. We are committed to creating a design industry event that attracts attention in Asia and is internationally renowned. This is not only a comprehensive revitalization of the exhibition experience, but also the integration of the theme of "happiness" into the entire process of the exhibition, from optimizing the flow line, convenient transportation, full range of product categories, to precise commerce and exhibition empowerment, gradually building a better, more convenient, comprehensive, accurate, and business oriented 2026 Guangzhou Design Week.

Looking at Poly from the perspective of high-end design and material aesthetics
The Guangzhou Poly World Trade Center Expo Center showcases high-end system home furnishings, kitchens and bathrooms, air conditioning/fresh air/heating/dust removal/water treatment/hot water solar/air energy and other comfort systems suitable for private homes and new commercial spaces; Products, technologies, and services related to whole house decoration, including various integrated customized products, wall decorations, coatings, doors and windows, sunshades, hardware, equipment, and solutions; And various new decoration and renovation materials and products applicable to indoor and outdoor decoration projects in buildings, including ceilings, floors, walls, acoustics, lighting, and electrical engineering.

▌ Soft decoration+life aesthetics to observe Chinese culture
The Guangzhou International Procurement Center (Guocaiguan) gathers smart lighting systems suitable for private homes and new commercial spaces, including smart homes, smart audio and video, smart home appliances, smart window decorations, smart security, smart lighting, various smart decorative lamps, functional lamps, lighting equipment, switch electrical appliances, etc; Various types of furniture, household utensils, curtains, fabrics, carpets, floral arrangements, plants, wall decorations, woven fabrics, spatial decorative artworks, etc. with guiding lifestyle as the core proposition; Landscape materials, products, technologies, and services related to gardens and courtyards, including various outdoor furniture, garden wood/stone/iron/railings, water features, swimming pools, sculptural landscape stones, customized balconies, sunrooms, etc; And various material/product supply chains applicable to "urban renewal" and "rural revitalization" cultural and business travel projects, including but not limited to: urban public art, urban public furniture and facilities, amusement facilities, movable buildings, RVs and yachts, outdoor leisure life, and local IP characteristic industry supply chains; Cultural and creative gifts include aesthetic household goods, living utensils, handicrafts, toys and stationery, electronic consumer goods, kitchen supplies, aromatherapy, clothing and tea culture, catering culture, China-Chic IP, etc; As well as trendy games, anime, esports, new media art, art and props, AR/VR, etc; And space/art/products/lighting/branding and trendy design related to contemporary living aesthetics.

Art+Luxury Aesthetics in Nanfeng
The Nanfeng International Convention and Exhibition Center (Nanfeng Hall) selects outstanding contemporary galleries and art institutions from home and abroad to participate in the exhibition, and sells various forms of domestic and foreign art masterpieces such as painting, sculpture, photography, installation, digital art, etc. to designers and collectors from all over the country and the Bay Area; And select lifestyle consumption brands related to high luxury living aesthetics, as well as art luxury home furnishings and collection level design masterpieces suitable for luxury mansion spaces for exhibition.

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Telephone:020-89080310、020-89080320
• Address:Room 902-903905, Block G, Poly World Trade Center, 996 Xingang East Road, Haizhu District, Guangzhou City

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870