The total revenue scale of China's big health industry will reach 9 trillion yuan in 2024. By 2030, the market size of the big health industry will increase from 8 trillion to 29.1 trillion, and the health service industry has been identified by the international economic community as an "infinitely vast trillion dollar industry". The development of China's big health industry is in its early stages and has enormous market potential. The next decade will be the golden decade for the big health industry.

China has made positive contributions to meeting the needs of the people for a better life and overall health, and the health and nutrition industries have achieved vigorous development in recent years. 2026 is a crucial stage for the comprehensive promotion of the "Healthy China Strategy" and the "National Nutrition Plan (2017-2030)". The public's awareness of health and wellness, as well as improving immunity, has significantly increased. Health consumption has entered the fast lane, and the concept of "preventing diseases before they occur" will become a new wave of blue ocean business opportunities in the big health industry. To deepen the implementation of the Healthy China initiative, accelerate the integration, innovation, and high-quality development of the nutrition and health industry, and achieve a Healthy China by 2035. The organizing committee of the International Health Expo, together with relevant units, will hold the 2026 China Xi'an International Health Industry Expo and Western Health Life Exhibition in Xi'an from October 16 to 18, 2026.

As a large-scale exhibition for the big health industry in the Asia Pacific region, with the theme of "promoting the development of the big health industry and contributing to a healthy world", the exhibition covers the upstream and downstream of the big health industry chain worldwide, with a distinctive feature of the entire industry chain and theme. It gathers themed exhibition areas such as nutrition and tonics, ecological agricultural products and green food, health management and rehabilitation medicine, small home medical equipment, biotechnology and smart healthcare, health products, packaging materials and equipment, providing one-stop procurement solutions for big health industry buyers, traders, and distributors, and creating an annual trade event for the big health industry at home and abroad.

The last exhibition attracted 30 national and regional exhibition groups from the United States, Australia, Japan, South Korea, Russia, Canada, New Zealand, Norway, Brazil, Malaysia, Thailand, Taiwan, Hong Kong and other countries and regions. The same source of medicine and food exhibition group, Tongrentang, Bulao Villa, Hengshun Group, Nanjing Zhongmai Health Industry Group, Zhongsheng United, Lily Biology, New Jinshan Biology, Aituo, Dongyou Industry Co., Ltd., Greater Korea Zhengguanzhuang, Taiwan Trade Center, Hong Kong Peili, Johnson&Johnson, Tianshili, Kangmei, Hengrui, Yunnan Baiyao, Dong'a ass hide glue, purple bamboo, Jiuzhitang, Yu Rensheng, Amway, Tomson Beijian, Rong Chengbaihe, Fengyuan Group, Zhengda Qingchunbao, Biboting, Beilikai, COFCO Group, Yihai Kerry, Xiwang Group, Shidai Biology, Shanyuantang, Newzhili, Dajiang Biotech, Qiao Bensheng, Renhe Biology Yinzhijian, Daiwa Enzyme, Xiaoyan Co., Ltd., Ria Biotechnology, Hongjitang, (Co., Ltd.) Shenduohan, Regenerative Hall, Hainan Huayan, Australia Vinda, Health Elements, Puxing International, Fujian Niuzhangzhi, Shandong Senjian, Robinson, Dongyang, Taikang Elderly Care, Peptide City, Baozhilin, Tangpai, Donghan Medical and other industry giants all participated in the exhibition. Multiple companies from all over the country showcased their innovative achievements and new products in the field of big health. A diversified and full chain industrial ecosystem has been formed. Co create a bright future for the big health industry!


Exhibition Advantages
1、 A popular health event
After more than a decade of accumulation, it is a gathering of domestic and foreign industry elites, big names, and internet celebrities to support the super popular brand event.
2、 Authoritative institutions join forces strongly
Joining hands with over a hundred authoritative health industry associations, government agencies, and partners, integrating multiple advantageous resources such as 300+VIP procurement teams to achieve win-win cooperation.
3、 Aggregate traditional and new buyer channels
The organizing committee provides smooth communication channels for both supply and demand sides. In addition to traditional channels such as pharmacies, distribution agents, traders, beauty salons, and health management centers, the 30000 buyer group also aggregates new retail channels such as e-commerce, community/community retail, franchisees, and 200 media outlets to carry out large-scale commercial trade matching and find buyers.
4、 Rich concurrent activities
At the same time, in this year's Big Health Expo, there will also be a series of forums, summits, special promotion events, procurement conferences, and big health industry awards and competitions, among other 20 cultural activities. Empower the Healthy China strategy in the field of big health and jointly promote the sustainable development of the big health industry.

■ Target audience | Visiting audience:
Relevant organizations and associations from various countries, their offices in China, commercial institutions, international buyers' China procurement offices, international commercial institutions, etc;
Wholesalers, agents, distributors/dealers, import and export traders, manufacturers, specialty stores, practitioners, consumers, suppliers, nutritionists, experts, researchers, industry organizations and associations, purchasers/franchisees, technical consultants, pharmacies, supermarkets, etc. in the field of nutritional and health food;
E-commerce industry: website designers, professional buyers of such websites, and related media.

Top Ten Special Exhibition Areas and Special Exhibitions ◇ Big Health Brand Enterprise Exhibition Area: Domestic brands and listed companies in the field of big health.
◇ Group and Big Health Industry Park: Promotion and docking projects for big health industry parks/zones, health and wellness cultural tourism services, and rural revitalization. International exhibition area: Overseas exhibition groups, biopharmaceuticals, health food, health equipment, etc. from various countries and regions around the world.
Biotechnology Exhibition Area: Biological life technology, genetic testing, medical testing systems, biopharmaceuticals, hydrogen health technology, etc.
Public Health and Medical Health Exhibition Area: Protective Clothing, Goggles, Infrared Thermometers, Disinfectants, Medical Devices, Medical and Health Care, etc.
◇ Smart wearables and smart health products: smart wearables, smart health devices, smart tableware, smart home systems, security monitoring systems, etc.
◇ Health Products Exhibition Area: Health Wear, Health Sleep Medical Products, Health Breathing Products, Eye Care Products, Eye Care Equipment and Instruments, Beauty and Anti Aging Equipment and other health and wellness products and equipment.
◇ Traditional Chinese medicine health care exhibition area: authentic medicinal materials, Chinese medicine decoction pieces, wormwood products, Chinese medicine health care products, Chinese medicine tonic, health care equipment, nutrition Tonic Diet diet, Chinese medicine hospital/museum, Chinese medicine acupuncture and moxibustion treatment, dietitian training institutions, Chinese medicine talent training schools, native medicine planting and production processing bases, health care physiotherapy services and technology franchise chain, health care chronic disease management, etc.
Green and healthy food exhibition area: medicinal and edible products, functional foods, organic ecological agricultural products, nutritional health products, nutritional supplements, vegetarian products, cross-border e-commerce imported food, live streaming e-commerce platforms, nutritional and healthy raw materials, etc.
Exhibition area for elderly care services and auxiliary supplies: elderly assistive devices, elderly daily necessities, nursing aids and supplies, rehabilitation equipment and treatment, intelligent elderly care, elderly care institutions and management consulting companies, rehabilitation medical institutions, life care products and technologies.

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Telephone:029-8458 4816
• Contact:Manager Li
• E-mail:sales@kilnexpo.com
• QQ:274402319
• Address:No. 1399, Huizhan 1st Road, Baqiao District, Xi'an City, Shaanxi Province

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