The Spring Festival consumer market is not only a barometer for observing economic vitality, but also an emotional carrier carrying the reunion of thousands of families and good wishes; In this context, combined with the abundant resources and profound cultural heritage of Zhumadian City, it is timely to plan and hold a high-level and widely covered New Year's goods event.

The Cai Hongfang · 2026 Mid Year Goods Festival and Zhumadian Consumer Goods Expo will be held at the Zhumadian International Convention and Exhibition Center from January 31, 2026 (the 13th day of the twelfth lunar month) to February 8, 2026 (the 21st day of the twelfth lunar month), with the theme of "New Year's goods are coming soon, welcoming the Chinese New Year in the sky". By creating large-scale consumption scenarios, it will directly drive the growth of related industries such as retail, catering, and logistics, injecting strong momentum into our city's economy to achieve a "good start" at the end of the year and the beginning of the year.

Guarantee of huge passenger flow: With a 20000 square meter exhibition hall and four themed exhibition areas, it is expected to attract more than 100000 buyers from the whole city and surrounding counties and districts.

Accurate coverage of the entire customer base: Accurately reaching the home purchasing customer group, returning home visiting population, professional purchasers, and group buying enterprises and units.

Endorsement of Quality Exhibition: Strictly screen participating brands, showcase on the same stage as leading, time-honored, and international brands, and share high-quality customer flow.

Highly popular activities: acrobatic performances, interactive magic parades, children's amusement parks, with numerous activities that strongly attract customers.

Super interactive experience: Joker tours the museum, God of Wealth brings blessings... Create a "New Year's Dream".

Cultural IP empowering brand: writing Spring Festival couplets, forging iron flowers, Paper Cuttings experience... rich cultural atmosphere will effectively enhance the attraction of the scene.

The media focuses on hot topics such as drumming, lion dance, and Zigong lanterns. The unique cultural positioning will attract official media to report and empower brand value.

Huimin Characteristic New Year Goods Area
Target audience: Local time-honored brands and well-known food enterprises, local specialty agricultural product processing factories/cooperatives, large supermarkets/chain store suppliers, cultural and creative product wholesalers or craftsmen/studios, etc
Scope of exhibits: Traditional New Year's goods, health ingredients, daily necessities, etc.

High quality brand selection area
Exhibitors: high-end food and beverage enterprises, beauty care and perfume enterprises, fashion life and gift enterprises, mother baby and children boutique enterprises, etc.
Scope of exhibits: well-known brand products, home appliance high-end gift boxes, etc.

Livable Quality Real Estate Area
Target audience: Real estate project development enterprises under construction and sale in the central urban area, real estate project development enterprises under construction and sale in various counties, real estate intermediaries in the central urban area, etc.
Scope of exhibits: Housing planning, home purchase consultation, etc.

Automotive Exhibition Area
Target audience: Domestic and foreign mainstream brand cars, new forces, new energy brand cars, etc.
Scope of exhibits: fuel vehicles, hybrid vehicles, pure electric vehicles, and crossover models, etc.

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Contact:Mr. Jiang, Mr. Fu
• Address:Kaiyuan Avenue, Yicheng District, Zhumadian City, Henan Province

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