Feng Peng is rising, and China's sports equipment manufacturing industry is soaring like a Peng bird, flapping its wings at the historical intersection of the 14th and 15th Five Year Plans; Its feathers are like clouds hanging from the sky, accumulating the momentum of industry upgrading and iteration, and carrying the vast journey bestowed by the times - calibrating the direction in the "peacock flying southeast" and engraving new development coordinates in the tide of the times.

On May 25th, the four-day 2025 (42nd) China International Sports Goods Expo (hereinafter referred to as "2025 China Sports Expo") successfully concluded in Honggutan District, Nanchang City, Jiangxi Province. The total exhibition area reached 163700 square meters, with 1812 exhibiting companies setting a new record for the number of exhibitors; The data also shows that the total number of visitors during the entire exhibition period reached 120000, including 50000 merchants/spectators and over 4000 overseas buyers. Sports equipment manufacturers, distributors, industry experts, and sports enthusiasts from all over the country gathered together to discuss new opportunities for the development of the sports industry.
Looking back on May 22-25, the 2025 China Sports Expo fully empowered the sports industry through three major exhibition areas: fitness exhibition area, sports venues and equipment exhibition area, and sports consumption and service exhibition area. It successfully built a fitness digital technology circle, intelligent venue solution system, and new scene content for sports consumption and services. Through the display of a full category matrix in the fitness exhibition area, the release of innovative momentum in the sports venues and equipment exhibition area, and the creation of immersive experiences in the sports consumption and service exhibition area, it formed an industrial closed loop that connects research and development intelligent manufacturing, scene application, and terminal consumption. It deeply practices the policy orientation of national sports industry development and accurately covers the implementation needs of the three major strategies of national fitness, sports power, and healthy China.

The 2025 China Sports Expo not only provides an efficient platform for exhibitors to showcase innovative products and expand market channels, but also brings cutting-edge industry information and rich exhibition experiences to visitors, and innovatively constructs a new paradigm of online and offline collaborative "sinking" services; At the same time, with the concept of "eight dimensional resonance", a composite conference activity matrix is constructed, covering eight core modules such as technical seminars, themed conferences, exhibition hall interactions, investment roadshows, honor ceremonies, talent cultivation, industry discussions, and business matching. More than 50 events are launched to form a three-dimensional value center that runs through the entire upstream and downstream chain of the industry, injecting strong momentum and energy into the upgrading of the industry

The 43rd China International Sports Goods Expo (referred to as "2026 China Sports Expo") will be held from May 21-24, 2026 at the Xiamen International Convention and Exhibition Center. Whether it is "returning home with honor" or "manufacturing returning home" - the 2026 China Sports Expo will continue to rely on its location advantages to build a strategic pivot for the global sports equipment industry factor allocation. This open highland on the southeast coast has the composite functions of an international shipping center, a cross-border e-commerce comprehensive test zone, and a national sports industry demonstration base, which can provide comprehensive support for emerging industries such as sports intelligent manufacturing, digital sports services, and cross-border sports trade

Just as the rise and fall of all things in the world have a core engine - looking back at the past few years, the new starting point for the current glory of China's sports equipment industry is the "strategic ocean". When the China Sports Expo will once again set foot in Xiamen, which has the core location advantage of the "Maritime Silk Road", in 2026, let us continue to work together and return to the "dream starting place" of China's sports manufacturing industry!

1. Fitness exhibition area
Exhibition theme: Complete Collection of Health Ecology.
Exhibition Area Content: Creating a "one-stop" commercial and home fitness scene, integrating various types of indoor and outdoor fitness, health, and rehabilitation equipment, bringing intelligent digital integrated solutions to gyms, sports parks, home fitness, and community fitness centers.
At the same time, we will expand the physical fitness zone, focusing on areas such as physical fitness monitoring, sports rehabilitation, elderly rehabilitation, women's fitness, and health care. The exhibition categories cover commercial and household fitness equipment, outdoor fitness equipment, fitness equipment accessories, small training and fitness equipment, physical training equipment, intelligent fitness equipment, rehabilitation and physical fitness monitoring equipment, massage and home health products.
Focus on industry development trends and create a healthy ecosystem for the industry.

2. Sports venues and equipment exhibition area
Exhibition theme: Supporting the development of the national fitness industry and keeping up with policy trends.
Exhibition Area Content: The exhibition area covers six main themes: elastic flooring, venue construction, artificial grass, sports equipment, wooden flooring and other sports surfaces, sports organizations, and ice and snow sports.
Add a sports and education integration exhibition area, a sports park exhibition area, a prefabricated building style exhibition area, a venue IoT exhibition area, and also add a swimming pool and spa exhibition area.

3. Sports Consumption and Service Exhibition Area
Exhibition Area Theme: Consumer Upgrade, Rise of the 'New Mass Movement'
Exhibition Area Content: The exhibition area covers sports shoes and clothing, football, basketball, volleyball, billiards, tennis, badminton, table tennis, martial arts combat, roller skating, outdoor sports, trampoline, handball, rock climbing, water sports, rowing, kayaking, model airplane, radio, sports nutrition products and other sports projects;

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Telephone:010-87108881
• E-mail:info@sportshow.com.cn
• Address:Floor 4-5, Building A, 17th Floor, Fahan South Lane, Dongcheng District, Beijing
• Zipcode:100763

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