The 3rd Tianjin Baking Industry Product Manager Conference and Baking Exhibition in 2026

Date: March 20-22, 2026

Location: Tianjin Meijiang Convention and Exhibition Center

Host: All China Baking Industry Association

Co organizer: Tianjin Cabot Paper Plastic Products Co., Ltd

Tianjin Huabei Enterprise Management Co., Ltd

Yihe Baking Business School

Supporting unit: Tianjin Federation of Commerce

Tianjin Food Industry Association

Tianjin Baking and Confectionery Industry Association

Tianjin Pastry Association

Shandong Baking Food Industry Association

1、 Introduction to the 3rd China Baking Industry Product Manager Conference

The 3rd China Baking Industry Product Manager Conference has arrived as scheduled. This conference focuses on the current pain points in the development of the baking industry, using product managers as the starting point to analyze solutions for the entire baking industry chain under future development trends. The conference's main theme is multi-channel application of product solutions to drive industry development.

The Chinese baking industry is facing a period of dual transformation. The baking industry has begun to develop in multiple channels such as supermarkets, new retail, CVS convenience stores, e-commerce, chain baking, and boutique stores. How supply chain enterprises can cater to the multi-channel product selection problem in baking is the core content of our product manager conference (321 conference).

If you have solutions suitable for multi-channel products or services, such as product application solutions suitable for supermarket channels, solutions suitable for bakery to create differentiated products, visual and marketing improvement plans, etc., these are all services that we can focus on providing to customers in need at this conference. We welcome you to work with us to build this communication and exhibition platform.

Participated in over 500 brand events, with a theme conference scale of over 250000 and a visiting audience of over 20000. Conducted 6 professional training sessions and themed forums, and promoted 100 through industry self media+

1. Conference mission

Help product managers clarify their thinking and grasp key points in complex environments, gather industry strength to jointly build multi-channel product solutions, adhere to the value and mission of the "321 Conference" for industry development, and solve the core pain points of current development.

2. Deep analysis of the four key abilities

Insight 1: User Insights are Compass: Integrating multi-channel user data to build a unified user profile

Channel power | Channel adaptation strategy is key: developing a "one product, one policy" or "one inventory" strategy

Product Strength 1: Product Strength is the Foundation: Creating Products that Adapt to Multiple Channels, Achieving Efficient Iteration and Innovation

Marketing Capability | Multi channel Adaptation of Marketing: Developing Strategies by Channel to Enhance Performance and Brand Influence

3. Core theme

The core value of product managers in multi-channel environments

4. Analyzing consumer scenario solutions under the five core channels

Deeply deconstructing the five core channel consumption scenarios of supermarkets, convenience stores, owner/independent brand stores, online omnichannel (e-commerce platforms, live streaming, community group buying), and chain baking brands, this solution helps product managers break out of homogeneous competition, understand scene differences, and accurately reach different users.

5. Presentation format of the conference

Theme speech, sub forum, professional training courses, product solution display

6. Value of participation in the conference

Supply chain enterprises, combined with the advantages of multi-channel products, jointly build content influence, accurately attract customers and guide them, improve product selection efficiency, move in immediately, and reduce participation barriers.

End customers, overcome channel difficulties, identify product positioning, connect with industry chain resources, accelerate product innovation landing, join product manager study tours, and share ecological dividends.

2、 If you want to participate in the conference and learn more about your rights, please contact us

1. If you have the following products, you can collaborate with us to showcase channel product solutions

Baking raw materials:

Flour (high gluten flour, low gluten flour, medium gluten flour, whole wheat flour, cake special flour, etc.), oils (butter, margarine, special oils, etc.), sugars (white sugar, powdered sugar, glucose, maltose, etc.), eggnog (eggs, fresh cream, special milk, etc.), fillings (bean paste filling, fruit filling, meat filling, etc.), additives, decorative materials, other types, etc.

Baking packaging:

Packaging materials (such as paper packaging, plastic packaging, metal packaging, glass packaging, etc.), packaging equipment and tools, packaging equipment and personalized solutions, related supporting products (tableware, display racks, display boxes, candles, simulated food models, etc.).

Baking machinery equipment:

Raw material processing equipment:

(Blender, egg beater), baking processing equipment, decorative shaping equipment (piping nozzle, piping bag, cake turntable, various molds, chocolate spray gun, sugar art tools, etc.), packaging equipment (dynamic measuring packaging machine pillow packaging machine, vertical packaging machine, etc.), matching equipment (display cabinet, refrigerator, testing equipment, shelves, storefront decoration related equipment and materials, etc.).

Coffee and tea drinks:

Various types of instant coffee, ground coffee, coffee beans, ready to drink coffee, coffee companions, syrups, coffee machines, premium tea, traditional tea, tea utensils, etc.

Baking New Year's gift:

Chinese pastries (rice cakes, pastries, etc.), Western pastries (cookies, cakes, etc.), mixed with nuts, are used for baking gifts, gift box packaging, and other products during festivals such as Mid Autumn Festival and Spring Festival.

Frozen to Fresh:

Various baked and frozen products (such as frozen cakes, pastries), semi-finished products, such as pre mixed frozen dough powder, etc.

Baking solution:

Customized co baking solutions for children's low sugar and fitness meal replacements, as well as solutions for optimizing raw material combinations and baking processes.

2. The following fees are for ready to move in [including basic construction, eight hour basic electricity consumption (excluding equipment excess electricity consumption and 24-hour electricity consumption)]

1. Red Gold 36 square meters, 50000 yuan

2. Platinum grade 54 square meters, 70000 yuan

3. Yaojin level 72 square meters 100000 yuan

3. Brand Empowerment Program

Conference Gathering Banquet Title (China Baking Industry Product Manager Brand Night) 300000 RMB

The designated handbag advertisement for the conference has a circulation of over 10000 and a sponsorship fee of 20000

Conference chest card advertisement, circulation of over 10000, sponsorship fee of 20000

Conference sub forum naming and co construction (specific consultation)

Conference site advertising (specific consultation)

4. Intending to invite a visiting group

① Baking industry practitioners from various regions (shop owners, technicians, managers, etc. of bakeries, cake shops, baking workshops, etc.);

② Catering and retail professionals from various regions (procurement managers of bulk supermarkets, convenience stores, cafes, star rated hotels, Western restaurants, etc.);

③ Buyers, agents, distributors, etc. in the entire baking industry chain;

④ Chain bakeries and potential entrepreneurs in the baking industry;

③ Baking industry training institutions, professionals, and enthusiasts.

⑥ Overseas purchasing group (mainly in Southeast Asia and the Middle East)

5. Conference Process

① The participating companies shall fill out the "Conference Contract Form" in detail, affix the official seal, and send two copies of the original business license with the official seal to the organizer by express delivery or electronic file for application.

② Exhibition area arrangement: The exhibition area arrangement is based on the principle of "register first, pay first, arrange first". In order to unify the image of the conference, the organizer has the right to adjust a small number of exhibition areas.

③ Payment confirmation: After signing the contract with the participating companies, the full amount of the conference fee will be remitted to the designated account of the organizing unit within 5 working days, and an electronic remittance receipt will be sent to the organizing unit. If not fulfilled, the organizing unit has the right to cancel the enterprise's reservation for the exhibition area.

④ Conference reception: For details on conference reception, accommodation, exhibit transportation, exhibition setup, etc., please refer to the "Consultation Handbook". The "Consultation Handbook" will be sent to participating units one month before the opening of the conference.

Organizing Committee Contact:

Tianjin Huabei Enterprise Management Co., Ltd

Building 7, Xinghewan Villa, Xianshuigu Town, Jinnan District, Tianjin City

Angel 17336423468 Same Micro

15346295389

• Telephone:17336423468
• Contact:Angie
• Mobile:17336423468
• Address:No. 18 Youyi South Road, Xiqing District, Tianjin

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