2026 The 23rd China Chongqing the Belt and Road International Education Exhibition

Host: Organizing Committee of China Western Education, Sports, Culture, and Health Integration Expo

Organizer: Chongqing Zhongbo Exhibition Co., Ltd

Exhibition Background

Countries along the the Belt and Road include: China, Mongolia, Indonesia, Malaysia, Philippines, Singapore, Thailand, Brunei, Vietnam, Laos, Diane, Cambodia, East Timor, Nepal, Bhutan, India, Pakistan, Bangladesh, Sri Lanka, Maldives, Afghanistan, Kazakhstan, Uzbekistan, Turkmenistan, Tajikistan, Kyrgyzstan, Iran, Iraq, Türkiye, Syria, Jordan, Lebanon, Israel, Palestine, Saudi Arabia, Yemen, Oman, United Arab Emirates, Qatar, Kuwait, Bahrain, Georgia, Armenia, Azerbaijan, Poland, Lithuania, Estonia, Latvia, Czech Republic, Slovakia, Hungary, Slovenia, Croatia, Bosnia Herzegovina, Montenegro, Serbia Albania, Romania, Bulgaria, North Macedonia, Russia, Belarus, Ukraine, Moldova, Germany, Italy, etc.

The study abroad of countries along the the Belt and Road shows a two-way flow feature. The number of Chinese students studying in countries along the Belt and Road continues to grow. At the same time, countries along the Belt and Road also attract a large number of Chinese students. In 2025, the number of foreign students from countries along the the Belt and Road will reach more than 2 million, accounting for more than 20% of the total number of Chinese students studying abroad. The main study abroad countries include Lithuania, Estonia, Latvia, Hungary, Romania, Bulgaria, Czech Republic, Thailand, Vietnam, Philippines, Malaysia, Indonesia, Kazakhstan, Turkmenistan, Kyrgyzstan, Malaysia, Singapore, Italy, Germany, Russia and other countries. In recent years, Central and Eastern European and Southeast Asian countries have become popular choices due to their low tuition fees and relaxed admission policies. Kyrgyzstan offers bilingual programs in Chinese, English, and Russian, lowering language barriers. Chinese students studying in countries along the Belt and Road are no longer limited to pursuing top-notch education quality, but pay more attention to international perspectives and cross-cultural exchanges. Russia, Belarus, Ireland and other countries have become new popular destinations due to their rich cultural experiences. The the Belt and Road Initiative promotes educational cooperation, such as the dual curriculum cooperation between Malaysia and famous European and American schools, as well as the facilitation policies among countries along the line, which promote the flow of people. ‌

Sichuan is located in western China and is an important junction of the southwest, northwest, and central regions. It is an important intersection and transportation corridor that connects southern and central China, connects southwest and northwest, and connects Central Asia, South Asia, and Southeast Asia. The jurisdiction covers an area of 486000 square kilometers, with 21 cities (prefectures) and 183 counties (cities, districts). It is a resource rich, populous, and economically prosperous province in China, with a permanent population of 80.76 million. There are a total of 26000 schools of all levels and types in the province, with 15.79 million students and 950000 faculty members, including 790000 full-time teachers. There are 99 higher education institutions with over 1.2 million students enrolled. With such a large number of various types, Chengdu and Chongqing have always been known as the true centers of education in West China. Moreover, the economic level of Chengdu and Chongqing has always been in a leading position in the western region. Therefore, Chengdu and Chongqing in Sichuan have become key regions for domestic and foreign universities every year.

As one of the world's recognized major source countries for international students, China has become a frontier for major destination universities to attract Chinese students. According to statistics from the Ministry of Education, the number of people studying abroad in 2025 and 2024 has increased by 20%. It is expected that the number of people studying abroad this year will approach 800000. According to incomplete statistics, the number of people studying abroad in Sichuan in 2026 will be nearly 100000, accounting for about 10% of the annual number of people studying abroad, second only to Beijing and Shanghai. It is expected to continue to rise in the coming years, and the number of children from working-class families studying abroad is increasing. The market for young students studying abroad has gradually emerged.

2026 Education Expo for Studying Abroad in the Countries along the the Belt and Road in Chongqing, China will attract hundreds of colleges and universities from more than 50 countries and regions in the world. Students and parents who have consulted on the spot will be satisfied. The organizing committee, relying on years of successful experience in hosting the event and the accumulation of resources in all aspects, will base itself on the west, take an international and brand oriented route, and strive to build the education exhibition into a representative brand exhibition in Chongqing's education industry. This education exhibition will have a qualitative leap in scale, effect, and brand influence, so that the international education exhibition will truly build a bridge for overseas colleges and universities, and immigration service institutions to further develop the education market in Sichuan and Chongqing, and promote international education cooperation and exchange.

The Western China International Education Expo is not just about serving families, educational institutions, and education itself. It will serve the whole society as a booster for economic development, a high-value city card, allowing the world to better understand Sichuan and Chongqing through the window of international education exhibitions, creating a good international cooperation environment, attracting high-level talents and partners, and taking Sichuan and Chongqing to a new level.

Exhibition Schedule

Field:

Chongqing (Yangjiaping Pedestrian Street Cultural Square, Yangjiaping Pedestrian Street Jiulongyin Square)

Date: March 21-22, 2026 Location: Yangjiaping Pedestrian Street Cultural Square, Yangjiaping Pedestrian Street Jiulongyin Square, Chongqing

Exhibition time: March 20, 2026 16:30-24:30

Exhibition time: March 21-22, 2026, 9:00-17:30

Demolition time: 17:30 PM, March 22, 2026

Second session:

Chongqing (Yangjiaping Pedestrian Street Cultural Square, Yangjiaping Pedestrian Street Jiulongyin Square)

Date: May 23-24, 2026 Location: Yangjiaping Pedestrian Street Cultural Square, Yangjiaping Pedestrian Street Jiulongyin Square, Chongqing

Exhibition time: May 22, 2026 16:30-24:30

Exhibition time: May 23-24, 2026, 9:00-17:30

Demolition time: 17:30 PM, May 24, 2026

Pricing

Standard booth: (3m x 3m) Domestic: 15000 yuan/piece, foreign: 2800 US dollars/piece

Special decoration bare land: (minimum rent of 36 square meters) Domestic special decoration bare land is 1500 yuan/square meter, foreign special decoration bare land is 280 US dollars/square meter

On site product promotion forums and lectures at the exhibition cost 20000 yuan per session, each lasting 40 minutes. The promotion event includes LED background, stage, sound system, microphone, seats and other configurations. (Capacity for 16 promotion events, first come, first served, priority given to registered exhibitors)

Exhibition venue introduction:

The exhibition venue is located in the most bustling commercial district in Chongqing, with a total weekend traffic of over one million people in the five major commercial districts. Chongqing roadshows (referred to as "outreach" in Chongqing) are often held in industries such as real estate, catering, tourism, agriculture and animal husbandry, coffee festivals, hot pot festivals, consumer goods, food, wedding dresses, beauty, education, sports, decoration, communication, big health, banking, etc. Large, medium and small public welfare activities are often displayed and promoted in pedestrian street commercial districts, which is the most distinctive and effective way of Chongqing exhibitions. As the venue of this exhibition, with its excellent exhibition environment, advantageous location in the city center, and high traffic at the entrance, it is more in line with the exhibition ideas of this exhibition, allowing exhibitors to truly achieve practical results.

Exhibition content

Exhibition Area for College Entrance Examination and Volunteer Consultation, International Education Exchange, Vocational Education and Private Education Consultation, Overseas Immigration Property, and Art Study Abroad

（1） Preparatory programs, colleges, and universities both domestically and internationally (with degrees recognized or registered by the education authorities of the host country or authorized institutions, as well as institutions with qualifications to accept foreign students from home and abroad), elementary, junior high, high school, K12 low age study abroad zones.

（2） Career opportunities both domestically and internationally

（3） Languages and institutions both domestically and internationally

（4） Government educational institutions both domestically and internationally

（5） The embassy (consulate)

（6） Study abroad related services (banks, accommodation, airlines)

（7） Study abroad agencies and Sino foreign cooperative education programs

（8） Exhibition Area for Vocational Education and Private Education Consulting

（9） Exhibition area for various universities and colleges' college entrance examination consultation

（10） International Education Overseas Exchange Exhibition Area

（11） K12 Young Study Abroad Education Institutions and Comprehensive Service Exhibition Area

（12） Overseas real estate, school district housing, and education market

（13） International Study Tour, Winter

Audience invitation

A. Go to the international exchange and cooperation departments and consulting agencies of various universities, and distribute information about this exhibition through them.

B. Printing and posting at various universities, middle schools, high schools, and vocational colleges in Chongqing.

C. Visitor Range: Students and their parents from Sichuan, Chongqing, and surrounding provinces and cities, education authorities from various provinces, regions, and cities in China, leaders of various levels and types of universities, experts, scholars, social workers, leaders of educational institutions, leaders of educational financial institutions, leaders of legally approved study abroad agencies and educational institutions, business, education, and cultural officials from foreign embassies in China

Contact Information

Organizing Committee of the Western China Education, Sports, Culture, and Health Integration Expo:

Chongqing Zhongbo Exhibition Co., Ltd

Contact: Teacher Feng

Mobile phone and WeChat ID: 15923519466

• Telephone:15923519466
• Contact:Teacher Feng
• Mobile:15923519466
• Address:No. 269 Keyuan 4th Road, Jiulongpo District, Chongqing

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