The 14th China (Zhengzhou) International Billiards Industry Expo will be held concurrently with the National Billiards Industry Chain Development Conference; It is a large-scale comprehensive billiards industry event that combines exhibition and promotion. Held regularly in Zhengzhou, China every August, it is the only grand event north of the Yangtze River dedicated to the billiards industry. Zhengzhou, as the core city of the Central Plains urban agglomeration, has an extremely convenient railway, highway, and air transportation network in Asia; Providing convenient and efficient visiting experiences for billiards buyers from all over the world, becoming the cornerstone for exhibitors to acquire high-value customers.

Taking the Central Plains as the core and the north of the Yangtze River as the center, we aim to shape a national value platform in the field of billiards. As the only professional exhibition in the billiards industry north of the Yangtze River, this self created exhibition has received positive responses from domestic and foreign billiards equipment design, manufacturing, and production enterprises. It is the third successful billiards professional exhibition held in China, rapidly growing into an internationally influential billiards expo, creating a one-stop billiards equipment procurement platform, and gaining attention and participation from domestic and foreign industry buyers.

The 2nd China (Zhengzhou) International Billiards Industry Expo 2026

The 2nd China (Zhengzhou) International Billiards Industry Expo

The 2nd National Billiards Industry Chain Development Conference

Date: August 15-17, 2026

Exhibition Hall: W1-W4, Zhengzhou Zhongyuan International Convention and Exhibition Center

Theme: Gathering Central Plains, Trading Across the Country, and Reaching the World

Scale: 42000 square meters (four exhibition halls)

Exhibitors: 300+

Audience: 50000+

Forum: 16+

Build a display pattern that covers the entire industry chain, divided into four core exhibition areas to meet the needs of different groups.

1、 The billiards equipment exhibition area focuses on showcasing core equipment such as billiards, billiard tables, billiard sticks, tennis tables, viewing sofas, lighting equipment, and ball room carpets, as well as upstream and downstream products such as peripheral supporting equipment, related technologies, and billiards equipment accessories, attracting more than 300 domestic and foreign equipment companies to participate in the exhibition.

2、 The exhibition area for supporting and operating equipment of billiard rooms focuses on the software and hardware products required for venue operation, such as billiard club decoration design, intelligent management system, cash register equipment, and event live streaming equipment. At the same time, it showcases the solution of "billiard+" integrated business model to help venue operators improve operational efficiency.

3、 The event and service exhibition area gathers well-known domestic and foreign event operation agencies, sports brokerage companies, media platforms, etc., showcasing event IP operation, athlete packaging, event live streaming and other service content, and building an event resource docking platform.

4、 Cultural and derivative exhibition area, showcasing billiards culture peripherals, celebrity signature products, billiards training courses, etc., to promote the dissemination and popularization of billiards culture.

Relying on Zhengzhou's north-south and east-west trade golden channel, the conference deeply activates the 180 million population market of the Central Plains urban agglomeration. Through the composite layout of "core market+radiation market", the conference has constructed a precise marketing matrix covering six provinces in central China and directly reaching 530 million consumer groups. The holding of the 14th Zhengzhou International Billiards Industry Expo has filled the gap in professional billiards exhibitions north of the Yangtze River, indicating that China's billiards industry is transforming towards intelligence, fashion, and service, and the entire industry chain is undergoing reconstruction and upgrading.

The "Second National Billiards Industry Chain Development Conference" held concurrently with the conference includes 16+forum summits. Covering multiple hot topics such as innovation in billiards equipment, event operation, talent cultivation, club management, and future industry trends. The forum content includes: empowering technology to promote innovation in billiards equipment; Event IP creation and value monetization; From grassroots to professional - building a talent growth system; Refined operation and increased user stickiness; Industrial upgrading in the context of globalization. Through multiple forums and activities covering product innovation, technology orientation, business integration, training, and education from multiple dimensions, it runs through all aspects of the billiards industry chain. Regarding issues related to the ball room, the agenda is guided by practical experience, including case analysis, ball room operation, and other aspects.

1. Innovation and Technology Exploration of Billiards Equipment: The conference focuses on technological innovation and product upgrading of billiards equipment, exploring how to improve the performance and quality of billiards tables, clubs, tennis tables, and other products through new materials and processes.

2. Commercial event operation and value mining: The conference discussed how to effectively operate commercial billiards events, including event organization, brand promotion, commercial sponsorship, media broadcasting, and fan economy, aiming to enhance the commercial value and social influence of the events.

3. Improvement of billiards club operation and management: In response to the operation and management of billiards clubs, the conference shared successful operation models and management experiences, including space design, equipment configuration, member management, service improvement, marketing strategies, etc., to help the club achieve profit growth.

4. Billiards talent cultivation and team building: The conference discussed in depth the training path of billiards professionals, covering multiple fields such as athletes, coaches, referees, club managers, and event operators, with the aim of building a comprehensive talent team system.

5. National Billiards Industry Development Trends and Challenges: The conference analyzed the current development status, opportunities, and challenges of China's billiards industry from a macro perspective, and predicted and forecasted future development trends, providing reference for enterprise decision-making.

The three in one model of "exhibition, conference, and competition" plays an important role in promoting the deep integration and high-quality development of the billiards industry chain, and helping China transform from a billiards manufacturing powerhouse to a brand and standard setting powerhouse.

1. Exhibition of Intelligent Technology Applications: A special theme exhibition area for intelligent equipment manufacturing has been set up to showcase technological innovation products such as AI table calibration systems, VR training equipment, and club intelligent IoT systems, showcasing the achievements of the integration of the billiards industry and intelligent technology.

2. Exploration of Green and Sustainable Development: A new themed exhibition area for the application of green materials will be added to showcase green products such as environmentally friendly materials and recyclable materials. Relevant forums will be held to explore how the billiards industry can achieve green transformation and sustainable development.

3. Enhanced international exchange and cooperation: The 2026 conference places special emphasis on international participation and will hold the "International Billiards Equipment Procurement Festival" to target both supply and demand sides, with international exhibition areas and exchange activities to help Chinese billiards brands go global.

4. Interactive experience and fan participation: The conference has added more interactive segments, such as star player meetings, fan interactive activities, and billiards experience areas, which have brought businesses and consumers closer and increased public participation.

·Product Display and Technology Exchange Platform: The conference provides a platform for billiards industry chain enterprises to showcase new products, technologies, and processes, helping them promote their products and establish their brand image. At the same time, it is also a place for industry technology exchange and learning, promoting industry technological innovation and progress.

·Industry Trend Release and Knowledge Sharing Highland: Through summit forums and specialized seminars, the conference gathers industry experts and leaders to share cutting-edge perspectives and insights, release industry reports and research data, and become an important highland for industry knowledge sharing and trend release.

·Business Cooperation and Trade Negotiation Center: The conference attracted distributors, agents, club operators, and buyers from all over the country, providing exhibitors with opportunities to find partners and expand sales channels. Active on-site trade negotiations are an important trade promotion platform for the billiards industry.

·Interpretation of industrial policies and participation in standard setting: Invite representatives from relevant regulatory departments and industry organizations to interpret relevant industrial policies and development plans, and guide enterprises to better grasp policy directions. At the same time, it also provides a communication channel for enterprises to participate in the formulation of industry standards.

·Resource Integration and Investment Promotion Platform: The conference promoted the integration of resources in the billiards industry and related fields, providing a platform for project investment and cooperation, and promoting the integration of the billiards industry with elements such as capital, technology, and culture.

The 14th China (Zhengzhou) International Billiards Industry Expo and National Billiards Industry Chain Development Conference are organized by Zhengzhou Xinshang Exhibition Co., Ltd. Service consultation: 400-894-0002/182-0125-4007

Core equipment such as billiards, billiard tables, billiard sticks, table tennis, viewing sofas, lighting equipment, and ball room carpets, as well as peripheral supporting equipment, related technologies, billiard equipment accessories, and other upstream and downstream products

• Company:Zhengzhou Xinshang Exhibition Co., Ltd
• Telephone:18201254007
• Contact:And sir
• Mobile:18201254007
• E-mail:2589137558@qq.com
• Address:Zhengzhou Airport Zone, Henan Province

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870