The 7th Asian Tourism Scenic Area Equipment Expo 2026

Time: May 10-12, 2026

Location: Zone A, China Import and Export Commodity Fair, Guangzhou

Organizing Committee: Lu Feng 156 2601 9944 (same WeChat account)

Host: China Association of Tourist Attractions

Co organizers: Ningxia Tourism Association, Guangzhou Tourism Scenic Area Association, Jiangsu Tourism Association, Guangxi Tourism Association Scenic Area Branch, Henan Tourism Association, Qinghai Culture and Tourism Association, Fujian Tourism Association, Heilongjiang Tourism Scenic Area Association, Shanxi Tourism Association, Inner Mongolia Autonomous Region Tourism Association, Hebei Tourism Association, Jiangxi Tourism Association Scenic Area Branch, Guangdong Scenic Area Industry Association, Sichuan Tourism Scenic Area Management Association, Hainan Tourism Scenic Area Association, Anhui Tourism Association Scenic Area Branch, Jilin Tourism Scenic Area Association, Shandong Tourism Industry Association Scenic Area Branch, Liaoning Tourism Scenic Area Association, Hunan Tourism Association Tourism Equipment and Camping Branch, Beijing Tourism Industry Association, Xinjiang Uygur Autonomous Region Tourism Scenic Area (Point) Association

Organizer: Guangdong Hongwei International Convention and Exhibition Group Co., Ltd

Supporting units: Qingyuan Tourism Association, Nanning Tourism Association, Yangjiang Tourism Association, Jiangmen Tourism Association, Foshan Tourism Association, Maoming Tourism Industry Chamber of Commerce, Huizhou Daya Bay Tourism Association

Exhibition Introduction

Currently, China's cultural and tourism industry is accelerating its transformation from traditional resource dependent to technology driven, with emerging formats such as immersive experiences, smart tourism, and digital cultural and tourism becoming the core engines of industry growth; The 14th Five Year Plan for the Development of Tourism Industry clearly encourages the deep integration of "culture and tourism+technology", and the surge in demand in segmented fields such as night tourism lighting technology and low altitude entertainment equipment promotes the development of scenic area equipment towards digitization and intelligence. It is expected that by 2027, the scale of China's cultural and tourism technology market will reach 850 billion yuan. At the same time, the international cultural and tourism market is paying increasing attention to China's innovative equipment, and Southeast Asia, the Middle East, and other regions are becoming important export destinations for domestically produced scenic equipment.

In this context, Hongwei Exhibition Group will once again join hands with the China Tourism Scenic Area Association to hold the 2026 Hongwei · World Cultural and Tourism Industry Expo Special Exhibition - the 7th Asian Tourism Scenic Area Equipment Expo. The exhibition plan covers an area of 30000 square meters and will invite 300 companies to participate. At the same time, conferences and forums such as the 2026 World Tourism Conference, 2026 China Tourism Scenic Area Investment and Operation Conference, 2026 China Tourism Scene Innovation and Development Forum, and 2026 China Scenic Area Low altitude Economic Development Forum will be held to jointly explore the future development trends of the cultural tourism and scenic area equipment industry.

As an important benchmark in the global cultural and tourism equipment field, the 2026 exhibition will gather industry leaders, cutting-edge technologies, and innovative solutions, providing an efficient platform for scenic area managers, investors, and equipment suppliers to connect and help global tourism destinations achieve business upgrading and experience innovation.

Exhibition Background

On May 10-12, 2025, the 22nd Hongwei World Cultural and Tourism Industry Expo, jointly organized by industry authoritative organizations such as the China Tourism Scenic Area Association and Hongwei Exhibition Group, was successfully held in Zone A and B of the China Import and Export Commodity Trading Exhibition Center in Guangzhou. The total exhibition area is 300000 square meters, with five major sections planned: amusement tourism, digital tourism, leisure tourism, water-based tourism, and IP economy. There are over 4000 exhibitors and more than 30000 pieces of high-quality cultural and tourism equipment. The exhibition scope includes amusement park attractions, scenic equipment, cultural and tourism lighting, leisure sports vehicles, IP economy and authorization, digital display and metaverse ecology, billiards, swimming pools, water-based tourism, sports and leisure, sea fishing equipment, yachts, sports boats, new energy boats, diving equipment, water rescue, outdoor products, and mountain tourism equipment. The cumulative number of visitors received exceeds 300000; More than 30 conference and forum activities were held during the Expo, attracting over 20000 guests and industry elites to attend.

The 2025 Hongwei World Cultural and Tourism Industry Expo and the 6th Asian Tourism Equipment Expo (TAEE), jointly organized by Hongwei Exhibition Group and China Tourism Scenic Area Association, attracted more than 300 enterprises to participate: large and medium-sized amusement equipment enterprises such as Jinma, MCC, Aerospace, Jinshi, Yaqiao, etc; Water park facility enterprises such as Dalang, Daxin, Langjing, Blue Tide, Haixing, and Lianbang; Non powered amusement equipment companies such as Shepherd Children, Childhood Home, Liben, Zhongzheng, Huaxia, Yonglang, Happy Island, Wanyang, etc; Leisure sports vehicles and sightseeing transportation enterprises such as Polaris, Shangye, Shuanghui, Aolian, Marcel, Xiaomadudu, Douha, Xibeihu, etc; Meishu, Xiaozhu Youqi, Haolaiju, Meisu, Kangjie and other homestay camping enterprises; Shiji Information, Langyu Cloud, Wanxiang Cloud and other amusement park and scenic area management systems, as well as smart tourism enterprises; Digital cultural and tourism technology enterprises such as Zhuoyuan, Leke Lingjing, SIT, Longcheng, Da Ka, Jiudi, Yunqu VR, Alile, DOF Robotics, etc; Cultural and tourism lighting and lighting enterprises such as Loredith, Wankesong, Guangyang, Dynamic Insect Valley, Bohai, Yaoshi Huihuang, Okemai, etc. The comprehensive presentation of new trends in industry development not only provides visitors with an information platform to understand market dynamics and grasp the pulse of the industry, but also creates opportunities for deep communication and cooperation between upstream and downstream enterprises in the industry chain. At the same time as the Expo, a series of forum activities were held, including the main forum of the 2025 World Cultural and Tourism Industry Expo and the 2025 China Cultural and Tourism Technology Innovation and Development Forum. By gathering global wisdom and resources, connecting with new quality productivity elements, it provides strong support for the cultivation and development of new quality productivity in the cultural and tourism industry, further unleashing the potential of tourism consumption and injecting new impetus into the high-quality development of tourist attractions.

3、 Exhibition content

1. Scenic area amusement/gaming facilities: roller coasters, Ferris wheels and other large and medium-sized amusement machines, mobile floats, dry snow slides, jungle crossings, rainbow slides, unpowered amusement facilities, inflatable amusement facilities, scenic area internet famous products, etc;

2. Smart tourism system for scenic spots: Internet of Things, cloud computing, self-service navigation, 3D virtual tourism platform, 3D display of scenic spots, guide maps, guide devices, ticketing management system, entrance and exit gates, access control equipment, etc;

3. Tourist transportation facilities in scenic areas: cableway, cable car, sightseeing tower, sightseeing elevator, sightseeing car, tour bus, bus, water boat, yacht, painted boat, wooden boat, telescope, signage guidance, parking shed, etc;

4. Tourist and leisure facilities in scenic areas: container hotels, wooden villas, tent homestays, RV camping, pavilion seats, sunshades, membrane structure landscape sheds, outdoor leisure chairs, creative chairs, outdoor cooling facilities, etc;

5. Scenic area night tour cultural tourism lighting and performing arts: stage lighting systems such as spotlights, floodlights, and chasing lights; Landscape lighting equipment such as street lamps, courtyard lamps, lawn lamps, etc; Special lighting equipment such as special effects laser lights and laser technology, underwater lights, animal shaped lights, etc; Light Festival, Light Show, Holographic Projection, Light and Shadow Art, Water Shadow Water Show, Magic Show, Tourism Performing Arts and other cultural and tourism night tourism products

6. Low altitude flight and entertainment projects in scenic areas: manned aircraft, electric vertical takeoff and landing vehicles (eVTOL), light sports aircraft, hang gliding, hot air balloons, paragliders, powered parachutes and other low altitude flight projects in scenic areas; Drone formation performance equipment, aerial bungee jumping and zip line equipment, high-altitude swings, entertainment wind tunnels and other low altitude entertainment equipment and service projects;

7. Public health facilities in scenic areas: intelligent toilets, mobile toilets, sewage treatment systems, garbage sorting kiosks, intelligent garbage sorting, green garbage treatment, garbage transport vehicles, water garbage cleaning boats, etc;

8. Scenic area planning/operation/training: tourism planning, engineering packaging, scenic area activity planning, scenic area management and operation, scenic area education and training institutions, study tour institutions, tourism colleges, important topics, etc;

9. Project Promotion and Other Business Formats: Promotion of Scenic Area Cultural and Tourism Projects, Demonstration Products of Cultural and Tourism Integration, Creative Museums and Facilities, Tourism Cultural and Creative Consumer Products, New Cultural and Tourism IPs, Tourism Health Facilities and Business Formats, Supporting Catering in Scenic Areas, etc.

Target audience

1. Provincial cultural and tourism departments, municipal cultural and tourism bureaus, government cultural and tourism regulatory units, industry regulatory associations, and industry related organizations;

2. Large cultural and tourism groups, cultural and tourism investment institutions, tourism scenic area developers, real estate developers, and operators;

3. 5A/4A Resort, National Scenic Area, Red Tourism Scenic Area, National Forest Park, World Natural Heritage, World Cultural Landscape, World (National) Geopark, Ancient Town Tourism Development Zone, Mountain Leisure Resort;

4. Theme parks, ecological parks, urban parks, garden hot springs/lake tourism resorts, ecological nature reserves;

5. Museums, exhibition halls, science and technology museums, oceanariums, memorial halls, film and television bases, and themed industrial parks;

6. Automobile campsites, industrial tourism demonstration areas/points, yacht clubs, themed hotels and leisure clubs;

7. Development and operation of coastal tourist resorts, golf courses, urban commercial districts (squares), and art spaces;

8. Rural complex, leisure agricultural park, rural tourism scenic spot, and health and wellness base;

9. Various cultural and tourism investment institutions, education and training institutions, industry media, etc.

Booth fee:

1. Domestic enterprises: ordinary standard booth: 12800 RMB/piece, net floor booth: 1180 RMB/㎡ (minimum rental area of 36 ㎡)

2. Overseas enterprises: Standard booth: USD 2400 per booth, Net floor booth: USD 300 per square meter (minimum rental area of 36 square meters)

Exhibition content

1. Smart tourism system for scenic spots: Internet of Things, cloud computing, self-service navigation, 3D virtual tourism platform, 3D display of scenic spots, guide maps, guide devices, ticketing management system, entrance and exit gates, access control equipment, etc;

2. Tourist transportation facilities in scenic areas: cableway, cable car, sightseeing tower, sightseeing elevator, sightseeing car, tour bus, bus, water boat, yacht, painted boat, wooden boat, telescope, signage guidance, parking shed, etc;

3. Tourist and leisure facilities in scenic areas: container hotels, wooden villas, tent homestays, RV camping, pavilion seats, sunshades, membrane structure landscape sheds, outdoor leisure chairs, creative chairs, outdoor cooling facilities, etc;

4. Public health facilities in scenic areas: intelligent toilets, mobile toilets, sewage treatment systems, garbage sorting kiosks, intelligent garbage sorting, green garbage treatment, garbage transport vehicles, water garbage cleaning boats, etc;

5. Landscape lighting facilities in scenic areas: garden landscapes, smart irrigation systems, scenic sculptures, simulated trees, simulated stones, observation decks, waterfalls, fountain water features, running springs, volcanoes, foggy forests, solar street lights, landscape lights, warning lights, etc;

6. Scenic commercial/sports facilities: vending kiosks, self-service vending machines, mobile vending carts/kiosks, storage cabinets, tennis courts, basketball courts, charging facilities, child safety locks, etc;

7. Scenic area amusement/gaming facilities: roller coasters, Ferris wheels and other large and medium-sized amusement machines, mobile floats, dry snow slides, jungle crossings, rainbow slides, unpowered amusement facilities, inflatable amusement facilities, scenic area internet famous products, etc;

8. Scenic area planning/operation/training: tourism planning, engineering packaging, scenic area activity planning, scenic area management and operation, scenic area education and training institutions, study tour institutions, tourism colleges, important topics, etc;

9. Scenic spot night tour performance products: scenic spot performance facilities and new product exhibitions, tourism performances, lantern performances, magic performances, performance companies, scenic spot lighting festivals, light shows, holographic projections and other night tour products;

10. Project Promotion and Other Business Formats: Promotion of Scenic Area Cultural and Tourism Projects, Demonstration Products of Cultural and Tourism Integration, Creative Museums and Facilities, Tourism Cultural and Creative Consumer Products, New Cultural and Tourism IPs, Tourism Health Facilities and Business Formats, Supporting Catering in Scenic Areas, etc.

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Company:Guangdong Hongwei International Convention and Exhibition Group Co., Ltd
• Telephone:13710285337
• Contact:Lu Feng
• Mobile:15626019944
• Address:7th Floor, Block C, Poly World Trade Center, No. 1000 Xingang East Road, Haizhu District, Guangzhou City

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