2026Shanghai International Outdoor Camping Life Exhibition

2026 Shanghai International Outdoor Camping Life Exhibition

Simultaneously held: 2026 Shanghai International Outdoor Camping Development Summit

The 10th Shanghai International Tourism and Homestay Industry Expo in 2026

Exhibition Time:2026From July 8th to 10th of the year

Exhibition location: Shanghai New International Expo Center

Exhibition scale: 20000 square meters

Organizer: Huanyu Exhibition (Shanghai) Co., Ltd

Co organizer: Zhejiang Cultural and Creative Industry Association, Zhejiang Rural Third Industry Integration Development Federation

Wenzhou Rural Homestay Development Association Hunan Tourism Homestay Association

Guangxi Tourism Association Jilin Provincial Tourism Association

Anhui Tourism Association Homestay Branch Shandong Boutique Tourism Promotion Association Homestay Branch

Jiangxi Tourism Association Homestay Branch Guizhou Tourism Homestay Association

Henan Tourism Association Homestay and Boutique Hotel Branch Camping Home

Exhibition Contact: Bi Jing (Project Manager) Mobile/WeChat 137 6191 3790 18939736019

Provide comprehensive outdoor camping solutions

The OCE-2026 Shanghai International Outdoor Exhibition will be held from July 8-10, 2026 at the Shanghai New International Expo Center. It will focus on over 350 global exhibitors in the outdoor camping industry, showcasing a comprehensive range of camping equipment and devices, outdoor camping lifestyles (including but not limited to RVs, various modified facilities, coffee, light meals, food, etc.), outdoor camping activities and sports projects, outdoor leisure furniture, water sports equipment and facilities, camping equipment brands, outdoor consumer electronics, various equipment production and supply, lifestyle, etc. Through social scenarios, immersive experiences, and diversified community operations, we strive to create a large-scale industry event that integrates industry excellence, summit forums, high-quality training, and carnival activities.

The 2026 Shanghai International Outdoor Camping Exhibition, as a domestic platform for trading and exchanging outdoor camping equipment and sports equipment, has accumulated a large amount of upstream and downstream industry resources. To further promote the integrated development of the industry, more than half of the outdoor camping equipment brands have been gathered, attracting outdoor camping practitioners from all over the country, and creating a commercial platform with functions such as sharing camping industry information, showcasing innovative brand achievements, cross-border communication, and building industry consensus. Interpreting industry trends, gathering sports experts and players, igniting grass planting topics, and attracting over 40000 professional buyers and end-users from supermarkets, online e-commerce, camping sites, venue management, import and export trade, sports events, and government agencies to visit the exhibition.

professionalism

The Shanghai International Outdoor Camping Exhibition (OCE) has a clear positioning, with all participating companies focusing on the outdoor camping lifestyle. We have invited numerous authoritative experts and outstanding enterprises in the industry. They deeply analyze the opportunities and challenges faced by the outdoor camping industry from a diversified perspective, and jointly provide strategies for the future development of the industry. The exhibition carefully organized a series of colorful and highly professional activities, all closely related to the outdoor camping lifestyle. These activities not only provide a platform for in-depth communication between exhibitors and visitors, but also continuously create valuable cooperation opportunities for the sustainable development of the industry, effectively promoting the outdoor camping industry to reach new heights.

innovativeness

The Shanghai International Outdoor Camping Exhibition (OCE) is highly innovative, showcasing innovative layouts and advanced presentations, providing visitors and visitors with a stunning visual experience. Diversified channels for publicity and in-depth content, enhancing the visibility and influence of the exhibition. The event organization is diverse and creative, adding vitality and charm to the exhibition, providing a comfortable and bright exhibition experience. Numerous camping equipment companies have released new products here, fully demonstrating the rapid development trend of the outdoor camping industry and showcasing the strong strength of the industry in launching new products and services.

activity level

The audience of OCE Shanghai International Outdoor Camping Exhibition is mainly young people, who are highly active and have a strong passion for sharing through the media. In order to cooperate with this exhibition, participating companies actively organized marketing activities through various channels, carried out interactions with consumers, and further enhanced the audience's enthusiasm for participation.

At the same time, the exhibition also attracted a large number of professional visitors, actively communicated and exchanged with participating institutions, increased the frequency of communication among exhibitors, stimulated their enthusiasm, and thus strengthened the activity of the exhibition itself.

Internationalization level

The OCE exhibition shows a significant trend towards internationalization. This exhibition showcases a total of 20 international brands, accounting for over 10%. Representatives from the camping industry in Japan and South Korea specifically visited the exhibition and communicated with the organizers. Professional visitors and buyers from Southeast Asia, the Middle East, and other countries should contact the organizing committee in advance to request assistance in obtaining visas to come to the exhibition and negotiate. Many international friends also came on their own. In the future, the OCE exhibition will further increase its internationalization efforts and invite various international institutions to participate.

FEvent Recap

2025 China Outdoor Camping Development Forum

Transforming the Future, Camping Life

Gathering of heroes, endless excitement!We will invite the top speakers through various channels to form a guest speaker group, and each person will spend 20 minutes giving a TED talk to further analyze the future path of camping development in the context of business model innovation and integration. We will use different business thinking to help the outdoor camping industry set sail again!

The 2025 China Outdoor Camping Development Forum has a strong lineup of guests, with top opinion leaders from the outdoor camping and related industries gathered here. Industry experts, scholars, top campsite managers, and industry association presidents gather to share knowledge in the camping industry and enjoy a feast!

China Tourism Scenic Area Designer Forum

Tourism development, supporting rural development

Design a series of activities to deepen industry exchanges through multidimensional cross-border dialogue and create an international design exchange platform! Through conference forums, design exhibitions, etc., showcase how design can reshape and conceptualize more diverse experiential consumption scenarios in tourism and homestay scenic areas.

2025 Meeting in China · Cross border Speech Conference

Big names gather, thoughts stir!In the increasingly fierce market competition and rapidly changing consumer demand, how can we use commercial innovation to promote the transformation and upgrading of rural cultural and tourism healing? The Homestay Special Committee of the China Urbanization Promotion Association, in collaboration with the National Association of One Hundred Homestay Industry Associations and well-known homestay brands, will launch the 2025 Su Jian China Cross border Speech Conference, focusing on "homestay+healing" and exploring the composite operation model of "cultural experience+physical and mental healing", committed to exploring the infinite potential contained in the integrated development of homestay and healing industries.

Golden Dew Award - Selection of High Quality Outdoor Camping Suppliers in China:Creative collaboration, camping collaboration, and resource collaboration. The China Outdoor Camping Quality Supplier Award further deepens the evaluation system in terms of selection settings, standard specifications, and evaluation rules, bringing more innovative solutions to promote the creativity of new camping in the context of the new era industry. Inviting industry experts, scholars, media, and the National Outdoor Camping Association to form an independent judging panel, combined with the development trends of the camping industry market at the national and regional levels, to promote innovation from multiple dimensions such as materials, craftsmanship, applicability, and creativity in camping supply products, continuously injecting new development momentum into the construction of sustainable fashion.

Frontier Insights | Gathering of Experts | Exploring New Directions for the Future of Outdoor Camping

Frontier Insights | Gathering of Experts | Exploring New Directions for the Future of Outdoor Camping

Summit Forum

The organizers work together with multiple associations to organize forums and ceremonies that gather big names, showcase and experience creative products that lead the trend of outdoor camping design, award selection and release, star studded dinners and awards, and other different forms of activities to share insights and experiences and spread the voice of ideas. Build a service platform centered on the camping industry, which includes development docking, industry planning, multi-party investment, environmental protection construction, intelligent operation, and innovative aggregation.

Camping Conference

2026 China Outdoor Camping Development Forum and Awards Ceremony

Event time: July 8th, 2026

Meeting in China · Cross border Speech Conference Rural Revitalization Forum

China Rural Revitalization and Development Forum

Event time: July 9th, 2026

China Outdoor Camping Selection

2026 China Outdoor Camping Quality Supplier Selection

award ceremony

Jinlu Award -2026 China Outdoor Camping Quality Supplier Selection and Award Ceremony

Event time: July 8th, 2026

Homestay Forum

The 4th Rural Homestay Development Forum in 2026

2026 China Tourism Scenic Area Design Forum

The 9th "Su Xing Tian Xia" Shanghai Summit Forum in 2026

Forum time: July 9th, 2026

FExhibition content

Outdoor Camping and Supporting Exhibition Area:Camping equipment, camping industry supply chain, camping sites and modes of transportation, RVs, outdoor tents, canopies, sleeping bags, outdoor cooking (dining) equipment, outdoor camping furniture, backpacks, compasses/positioning systems, cooking utensils/fuels, first aid supplies, lighting equipment, outdoor glasses, outdoor gloves, flashlights, protective gear, helmets, moisture-proof mats, kettles, barbecue grills, outdoor knives, shooting equipment, telescopes, hiking poles, towels, camping coffee and beverage service exhibitions, camping enthusiasts, pan outdoor lifestyle communities, camping aesthetic clothing, outdoor camping tools and other protective products, RV accessories, outdoor refrigerators, camping leisure consumer products, leisure drinks, leisure food, outdoor leisure and entertainment equipment and other characteristic tourism products, chess and card games, BMX, hiking equipment, ropes Climbing, camping, rock climbing, traveling Camping, etc;

Outdoor electronic products:Outdoor power bank, solar generator, outdoor mobile phone, sports smartwatch, digital sports camera, outdoor camera GPS、 Interphone iPad、 Sports headphones, Bluetooth remote control for mobile phones, mini wireless speakers, drones, sports wristbands, rechargeable phone cases, pedometers, mosquito repellents, sports fans, and smart wearable devices;
Sports and sports equipment exhibition area:Sports clothing and equipment, cycling equipment, yoga supplies, winter sports equipment, outdoor sports equipment, snow sports and equipment, sports/leisure shoes, ice skates, board sports (skateboarding/snowboarding), fitness equipment and accessories, sports equipment and equipment, sports clothing/leisure clothing, fabrics and accessories, sports lifestyle fashion, industry new brand releases, media/associations/service providers, etc.

Water sports exhibition area:Swimming supplies, diving equipment, water skiing, surfing, boats, kayaks, inflatable boats, sails, sampans, sailboats, yachts, motorboats, water motorcycles, drifting, water skiing suits, sailing sportswear, swimming shoes, swimming accessories products, diving accessories products, diving clubs, etc;

Outdoor Furniture Exhibition Area:Garden tables and chairs, outdoor sofas, beach tables and chairs, folding chairs, leisure furniture series, lounge chairs, public seats, luminous furniture, outdoor furniture panels, fabrics; Swing, hammock, hanging basket, rocking chair; Sunshade umbrellas, courtyard umbrellas, advertising umbrellas; Sunshade canopy, window canopy, membrane structure, outdoor heater, wooden house, pavilion;

Related accessories:Imitation rattan, grass willow, Teslin cloth, sunshade, folding canopy, car canopy, banquet canopy, water-based paint, hardware accessories, production equipment, etc;
Other: domestic and international camping, camping attractions, campsite operations, scenic area planning, tourist attractions, investment and financing institutions, planning and design institutes, mobile wooden houses, starry sky houses, clubs and other places.

Invited buyer
The exhibition will invite various organizations and professionals related to outdoor camping to participate in the activities through pre promotion and industry invitations. The relevant audience mainly includes:
1. Camping industry practitioners: camping equipment brand owners, equipment distributors (regional agents/distributors/wholesalers, etc.), camping equipment and service sales agents, exclusive store channels, e-commerce channels, and buyer collection store channels; Camping campsite and activity operators, study tour operators, hotel and homestay operators;
2. Outdoor lifestyle practitioners: outdoor home brands, new sports and activity brands, new consumer organizations such as coffee, alcohol, and tea drinks; Outdoor related consumer electronics products;
3. Professional institutions and practitioners: designers who focus on the outdoor and camping industry; manufacturer; Service/consulting companies, chain franchisees/investors; Government departments/associations/chambers of commerce; Import and export traders, cross-border e-commerce, domestic e-commerce, cultural and tourism scenic area operators, etc;
4. Media and platform institutions: cooperative media, Internet platform, outdoor and camping vertical media, industry talent and KOL, KOC, etc;
5. Outdoor and Camping Life Enthusiasts: Exquisite camping enthusiasts, enthusiasts of outdoor lifestyles, trendsetters of new things, people who are willing to explore and challenge themselves, parents and children education experiencers, etc.

Gathering industry masterpieces and exploring new trends in outdoor camping

An effective and comprehensive commercial platform

Effective & Comprehensive Trade Platform

Exhibition features:
1. Connect the camping industry chain and experience one-stop procurement
Breaking down barriers between camping supply chains, brand owners, channel providers, service providers, and event communities, creating a one-stop procurement scenario, integrating resources, accurately matching, promoting communication within the chain, and continuously bringing new momentum, concepts, and opportunities to the industry.
2. Focusing on the field of outdoor aesthetics, building a camping life ecosystem
Gathering numerous well-known international and domestic camping brands, showcasing a full range of camping equipment products including camping tents, outdoor clothing, portable outdoor furniture, outdoor heating, outdoor electricity, as well as extended products such as frisbee, paddleboard, kayak, etc., to build a diverse outdoor ecosystem.
3. Digging deep into the economy of camping experts and leading the social trend
Hundreds of camping KOLs and KOCs shared their camping lifestyle on site, leading the exploration of "camping style socializing", igniting communication, enhancing market influence and purchasing power, and promoting industry cross-border breakthroughs.

FExhibition fee Fee

FExhibition consultation and contact information:

Huanyu Exhibition (Shanghai) Co., Ltd

Phone: 18939736019WeChatchinaxuejie

Contact: Bi Jing (Manager) 137 6191 3790

Outdoor Camping and Supporting Exhibition Area:Camping equipment, camping industry supply chain, camping sites and modes of transportation, RVs, outdoor tents, canopies, sleeping bags, outdoor cooking (dining) equipment, outdoor camping furniture, backpacks, compasses/positioning systems, cooking utensils/fuels, first aid supplies, lighting equipment, outdoor glasses, outdoor gloves, flashlights, protective gear, helmets, moisture-proof mats, kettles, barbecue grills, outdoor knives, shooting equipment, telescopes, hiking poles, towels, camping coffee and beverage service exhibitions, camping enthusiasts, pan outdoor lifestyle communities, camping aesthetic clothing, outdoor camping tools and other protective products, RV accessories, outdoor refrigerators, camping leisure consumer products, leisure drinks, leisure food, outdoor leisure and entertainment equipment and other characteristic tourism products, chess and card games, BMX, hiking equipment, ropes Climbing, camping, rock climbing, traveling Camping, etc;

Outdoor electronic products:Outdoor power bank, solar generator, outdoor mobile phone, sports smartwatch, digital sports camera, outdoor camera GPS、 Interphone iPad、 Sports headphones, Bluetooth remote control for mobile phones, mini wireless speakers, drones, sports wristbands, rechargeable phone cases, pedometers, mosquito repellents, sports fans, and smart wearable devices;
Sports and sports equipment exhibition area:Sports clothing and equipment, cycling equipment, yoga supplies, winter sports equipment, outdoor sports equipment, snow sports and equipment, sports/leisure shoes, ice skates, board sports (skateboarding/snowboarding), fitness equipment and accessories, sports equipment and equipment, sports clothing/leisure clothing, fabrics and accessories, sports lifestyle fashion, industry new brand releases, media/associations/service providers, etc.

Water sports exhibition area:Swimming supplies, diving equipment, water skiing, surfing, boats, kayaks, inflatable boats, sails, sampans, sailboats, yachts, motorboats, water motorcycles, drifting, water skiing suits, sailing sportswear, swimming shoes, swimming accessories products, diving accessories products, diving clubs, etc;

Outdoor Furniture Exhibition Area:Garden tables and chairs, outdoor sofas, beach tables and chairs, folding chairs, leisure furniture series, lounge chairs, public seats, luminous furniture, outdoor furniture panels, fabrics; Swing, hammock, hanging basket, rocking chair; Sunshade umbrellas, courtyard umbrellas, advertising umbrellas; Sunshade canopy, window canopy, membrane structure, outdoor heater, wooden house, pavilion;

Related accessories:Imitation rattan, grass willow, Teslin cloth, sunshade, folding canopy, car canopy, banquet canopy, water-based paint, hardware accessories, production equipment, etc;
Other: domestic and international camping, camping attractions, campsite operations, scenic area planning, tourist attractions, investment and financing institutions, planning and design institutes, mobile wooden houses, starry sky houses, clubs and other places.

• Company:Huanyu Exhibition (Shanghai) Co., Ltd
• Telephone:18939736019
• Contact:Bi Jing
• Mobile:13761913790
• E-mail:1352245848@qq.com
• Address:4th Floor, Building A4, No. 6588 Beiqing Road, Chonggu Town, Qingpu District, Shanghai

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