The Appliance&Electronics World Expo (AWE) was founded by the China Household Appliances Association in 1992 and is held annually in Shanghai in March. As one of the three major home appliance and consumer electronics exhibitions in the world, AWE is expected to have an exhibition area of 170000 square meters in 2026, with over 1400 participating companies and an estimated audience of over 200000 people. AWE brings together the world's most cutting-edge technology experience scenarios, trade negotiation opportunities, product launches and enterprise strategic communication value, brand dissemination volume, diverse user groups and cross-border resources. It is an important platform to enhance industry attention and fully empower participating brands and partners.
The theme of AWE2026 is "Al Technology · Smart Future", aiming to use artificial intelligence technology as the engine, "smart" gather global intelligent achievements, and "enjoy" leading a better future life. Al technology is moving towards a new stage of large-scale application and industrial integration. The intelligent technology centered around Al is widely applied in product innovation, scene construction, user experience, and other aspects. AWE will focus on the rapid implementation and iterative upgrading of smart homes, smart travel, smart cities, and other scenarios, showcasing innovative achievements and smart life scenarios under new quality productivity.

AWE2026 major upgrade, first set up "Consumer Electronics Advanced Technology Exhibition Area"
AWE2026 will be held in Shanghai from March 12-15, 2026. In order to implement the national high-level opening-up strategy and promote the construction of a new development pattern for the consumer electronics industry, the exhibition will adopt the "one exhibition, two zones" model for the first time. On the basis of the previous Shanghai New International Expo Center (New National Expo) exhibition area, the "Shanghai East Hub International Business Cooperation Zone (Business Cooperation Zone) exhibition area" will be added for the first time, positioned as the "Advanced Technology Exhibition Area for Consumer Electronics" of AWE2026, fully relying on the institutional innovation advantages of the commercial cooperation zone, to build a platform for the release and international exchange of cutting-edge technologies in the consumer electronics industry.
As the first large-scale international exhibition after the closure of the business cooperation zone, AWE2026 will fully utilize the "world's first, only in the country, and closest to the world" opening up pilot zone to gather top global consumer electronics brands and products, showcasing key innovations and breakthrough technologies in areas such as Al intelligent terminals, computing chips, 6G communication, embodied intelligence, new energy, and smart homes.

AWE2026 will continue to focus on intelligence and ecology, promoting the intelligent upgrading and integrated innovation of the home appliance and consumer electronics industry; Centered around the in-depth development of intelligent technology, the intelligent evolution of products and the integration of smart scenarios, and the personalized expansion of consumer demand, we showcase core scene ecosystems such as whole house intelligence, smart entertainment, sports and health, smart travel, smart office, and smart city, injecting sustained innovation momentum into the industry.

Comprehensive categories of consumer electronics, white goods, smart TVs, 3C digital
Kitchen and bathroom appliances, household appliances, kitchen appliances, bathroom appliances, small kitchen appliances, personal care appliances, beauty appliances, health appliances, etc
Household appliances, kitchen small appliances, personal care appliances, beauty appliances, cleaning appliances, health appliances, etc
Environmental and health appliances, air conditioners, air purifiers, drinking water appliances, household fresh air systems, etc
White goods and accessories White goods, components and supporting products

Consumer Electronics Advanced Technology Exhibition Area:
A Zone Smart Product Display Area: 6G Technology, Satellite Direct Connection Terminals, Millimeter Wave Wireless Transmission Equipment WiFi7、 Intelligent wearable devices, metaverse technology, etc
B Zone Smart Life Exhibition Area: Smart Home Ecosystem, Audiovisual Innovation Products, Green Technology and Health Appliances, Human Vehicle Home Interconnection Ecology
Innovation Product Display Area in Zone C: Humanoid Robot and Commercial Robot Cluster, Home Service Robot Cluster, Low altitude Economic Product Line
Core Technology Exhibition Area in Zone D: Semiconductor Design and Chip Manufacturing, AI Large Models and IoT, Display Panel and Screen Technology

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Contact:Fang Chen
• E-mail:chirs-expo@qq.com
• QQ:3259952226
• Address:No. 439 Jinglian Road, Minhang District, Shanghai

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