Leading the New Era of E-commerce - Preview of the 17th (Guangzhou) Global New E-commerce Expo

The 17th (Guangzhou) Global New E-commerce Expo, which has attracted global attention, is scheduled to be held grandly at the Guangzhou Airport Expo Center on November 27, 2025. This is a three-day e-commerce feast, not only a gathering place for domestic and foreign e-commerce elites, but also a brilliant stage for innovative development in the field of new e-commerce. It is expected that the exhibition area will exceed 50000 square meters, and its grand scale and rich content will undoubtedly once again focus on the global e-commerce industry. This expo brings together over 2000 top e-commerce brands from around the world, showcasing their latest products and innovative e-commerce models. This is not only a display of products, but also a collision and exchange of e-commerce thinking and technology. It is expected that more than 100000 professional visitors will flock to the venue, coming from all over the country with a love and exploratory heart for e-commerce, to jointly seek cooperation opportunities and explore new blue oceans in e-commerce.

This expo was created by Hangzhou Zheyan Exhibition Co., Ltd. and received strong support from authoritative organizations such as the Live and Short Video Culture Committee of the Chinese Culture Promotion Association and the Hangzhou E-commerce Association. The conference aims to promote the innovative development of the new e-commerce industry, assist in the digital transformation of traditional industries, and provide strong support for domestic and foreign high-quality brand merchants to expand new e-commerce channels by building an efficient and professional communication platform.

The organizers of the conference are well aware of the importance of precision marketing, and therefore will make every effort to invite professional buyers to come and select, purchase, and place orders, working together with the entire industry chain to share the dividends brought by new e-commerce. This measure will not only promote the standardized and healthy development of China's new e-commerce industry, but also provide strong support for stabilizing the economy, expanding domestic demand, and promoting consumption upgrading; It will inject new vitality and momentum into the upgrading and digital development of China's economy. At the same time, the conference will actively respond to the call of the national rural revitalization strategy, open up new channels and paths for the development of rural characteristic industries, and promote the new e-commerce industry to climb to new heights.

Food: leisure snacks, nutritious and nourishing foods, convenience foods, nuts and stir fried goods, alcohol, beverages; Catering ingredients, pre made dishes, meat products, fresh produce, fisheries, frozen products, seasonings, grain and oil, etc;
Big health: health products, functional foods, nutritional supplements, meal replacements, medical/protective/disinfectant products, etc;
Clothing and apparel: fashionable women's/men's/children's clothing, knitwear, underwear, shoes, socks, hats, luggage and leather goods, jewelry, watches, glasses, jewelry, etc;
Department Store Home Furnishings/Gifts: Daily Necessities, Home Furnishings, Tableware, Home Textiles, Outdoor Products, Hygiene Products, Maternal and Child Products, Beauty, Personal Care, Small Appliances, 3C Digital, Daily Chemical Cleaning Products, Pet Supplies, and Food;
Cultural supplies and stationery, etc;
E-commerce platforms/service providers: short video/live streaming e-commerce/private domain e-commerce/WeChat business/community group buying/community platforms and cross-border e-commerce, e-commerce industrial parks, internet celebrity live streaming bases, e-commerce poverty alleviation agencies, supply chains OEM/ODM、 Applet, mall, data center, MCN organization, short video platform scene application, Internet enterprise image display, network support, operator image display, short video production industry chain and AI technology, content management, e-commerce logistics, e-commerce packaging, etc;
Live streaming equipment: live streaming lighting, live streaming all-in-one machine, live streaming car, live streaming audio, live streaming sound card, live streaming scene live streaming machine, live streaming headphones, live streaming Michael Wind, live streaming mobile phone, live streaming computer, live streaming camera, live streaming software, overall plan for live streaming room, etc;

Import goods exhibition area;
China-Chic commodities, Chinese time-honored brands, intangible heritage heritage products, landmark products;
International exhibition groups, local government exhibition groups, and business association exhibition groups.

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Truename:Wang Junye
• Address:Room 804, Building B, No. 353 Benjing Avenue, Xiaoshan District, Hangzhou City

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