Exhibition Introduction:

The China (Xiamen) International Cross border E-commerce Exhibition (ICEIE) is an authoritative, professional, national, and international brand exhibition approved by the China Council for the Promotion of International Trade, jointly hosted by the China Chamber of International Commerce and Xiamen International Chamber of Commerce, supported by the Hugo Cross border Strategy, and jointly created by the government and professional institutions. Its aim is to help more market entities achieve "buy globally, sell globally".
The new Cross border Exhibition will continue to be held in Xiamen from June 26th to 28th, 2025. The theme of this exhibition is "Cross border Internet Freight Connect Global", and we will make every effort to create "Cross border Exhibition 2.0". Unlike traditional cross-border e-commerce product selection exhibitions, this exhibition will have a new exhibition layout, conference themes that are close to market hotspots, and diversified supporting activities, guided by the needs of exhibitors, striving to provide an efficient, interactive, and effective exhibition platform for exhibitors and buyers.

Holding the Cross border Exhibition is an important measure for China to firmly support trade liberalization and economic globalization, and to build a new development pattern with domestic circulation as the mainstay and domestic and international circulations mutually promoting each other. It provides an open cooperation platform for countries around the world to carry out cross-border e-commerce trade cooperation and promotes the development of an open world economy.

Previous Review:
The 4th Cross disciplinary Exhibition, held from June 26 to 28, 2024, achieved complete success with the support and efforts of all parties involved. Both foot traffic and transaction volume are showing an increasing trend, and both foot traffic and business flow are continuing to rebound. This exhibition has attracted a lot of attention from the industry, with an exhibition area of over 50000 square meters. Harbin, Guangzhou, Yiwu, Chongqing, Jilin, Shishi, Jianning and other places have all participated in the exhibition in groups, covering 50 industrial belts across the country. More than 30 forums, salons, promotional events, and other activities were held concurrently. Among them, it includes not only the opening ceremony of the 2024 China (Xiamen) International Cross border E-commerce Exhibition and the Cross border E-commerce Industry Development Summit Forum led by the government, leadership meetings, museum tours, welcome dinners, but also various special matchmaking meetings, promotion meetings, dialogue meetings, forums, etc. organized by enterprises. The activities are high-level, diverse in form, rich in content, with a gathering of guests and experts, creating a more influential, authoritative, and professional cross-border e-commerce event.
This exhibition has achieved good results. According to incomplete statistics, the total number of visitors to the exhibition site has reached 35766, the intended order amount has exceeded 790 million yuan, and the cumulative exposure has exceeded 500 million. It has received widespread attention from all sectors of society. Nearly 30 central, provincial, and municipal media outlets, including CCTV, People's Daily, China News Network, Study Strong Nation Platform, Guangming Network, International Business Daily, Fujian Daily, Xiamen Daily, and Xiamen Television, have reported on the exhibition.

Exhibition Highlights
Highlight 1: The only high-level professional cross-border e-commerce exhibition in China supported by the Foreign Trade Development Bureau of the Ministry of Commerce and hosted by the China Chamber of International Commerce, gathering resources from the national business system and trade promotion system;
Highlight 2: Hugo Cross border, the largest vertical traffic media in China's cross-border industry. Relying on Hugo Cross border 3.88 million precise monthly active users and cross-border resources across the industry, covering 80% of cross-border sellers nationwide for precise promotion, ensuring the quality and quantity of professional merchants at the exhibition. Supported by Reed Exhibitions (Shenzhen) Co., Ltd., a member company of the world's largest exhibition and conference event organizer;
Highlight 3: Brand factories, cross-border platforms, service providers, and comprehensive experimental zones make strong appearances, building a one-stop service platform for the entire cross-border e-commerce industry;
Highlight 4: High end conference forum+cross-border talent recruitment, access to cutting-edge cross-border trade information, and seek professional talents in cross-border e-commerce;
Highlight 5: Over 50 business institutions in China collaborate with cross-border trade enterprises to explore new opportunities under the COVID-19 pandemic;
Highlight 6: The regional and policy advantages of Xiamen Special Economic Zone promote the integrated development of domestic and foreign trade in cross-strait, Southeast Asian, European and American markets;
Highlight 7: Xiamen's import and export volume in 2023 is 947 billion yuan, accounting for 48% of Fujian Province's total! There are tens of thousands of foreign trade enterprises in Xiamen, and factory resources are scarce. By cooperating with cross-border e-commerce sellers and foreign trade enterprises in southern China, represented by Xiamen, we can complement each other's advantages and explore a vast international market;
Highlight 8: Special "International Pavilion", "Amazon Ecological Zone", and "Cross border Exclusive Industrial Belt Exhibition Area" are specially designed to invite foreign economic and trade representatives and buyers in China to participate in procurement;

Exhibition scope:

Cross border Product Selection Exhibition Area: Shoes, Clothing, Luggage, Comprehensive Sports Goods, Furniture, Building Materials, Decoration, Household Daily Consumer Goods, 3C Electronics, Digital Home Appliances, Maternal and Child Toys, Pet Supplies, Gifts, Glasses and Printing Packaging, Health and Beauty, Garden Hardware, Automotive and Motorcycle Accessories;
Cross border platform and comprehensive service provider exhibition area: B2B platforms, B2C platforms, domestic and international retail e-commerce, mainstream e-commerce platforms at home and abroad, independent websites, etc; Basic service providers such as supply chain service providers, contract operators, cross-border personnel training, intellectual property, cross-border logistics, cross-border marketing, payment finance, insurance, cross-border technology, overseas warehousing, overseas marketing, compliance service providers, talent recruitment, legal consulting, trademark registration, etc;
Cross border Import Exhibition Area: Imported maternal and child products, daily chemical and beauty products, food and beverage, consumer electronics, fashion products, etc;

• Company:Lijia Exhibition (Shanghai) Co., Ltd
• Truename:Mr. Lu
• Mobile:13818219172
• E-mail:3087083730@qq.com
• Address:Xiamen

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870