The SRAI Silk Road Advertising Industry Expo and the 60th Xi'an (Spring) Advertising Logo/Office Printing/LED Optoelectronic Lighting Industry Expo 2024 (hereinafter referred to as the "2024 Xi'an Advertising Expo") Xi'an Advertising Expo, as a benchmark for the development of the advertising industry in the northwest, has been successfully held in cities such as Xi'an, Lanzhou, Xining, and Yinchuan with the concept of being based in Xi'an, radiating northwest, and facing the whole country. Since the Northwest United Exhibition was held, it has attracted more than 6000 cooperative exhibitors and more than 800000 professional visitors to visit and negotiate. The exhibition's transaction volume has reached nearly 2 billion yuan, making positive contributions to government investment attraction and the development of the advertising industry. It has also played a positive role in promoting the transformation and upgrading of advertising industry enterprises, expanding and consolidating the Northwest market, shaping brand image, and expanding product sales share.

In 2024, the Silk Road Advertising Industry Expo will continue to focus on the overall deployment of high-quality co construction of the "the Belt and Road", give full play to Xi'an's regional advantages, gather consensus on cooperation, deepen economic and trade cooperation, promote joint development, adhere to the direction of professional, international, brand and information, and contribute to promoting mutual cooperation, mutual benefit and win-win results in the advertising industry among cities in the northwest region and countries along the the Belt and Road, In order to further enhance the scale and influence of the exhibition, based on in-depth research, expert analysis, social feedback, market demand, and significant increase in exhibition scale by the organizing committee in 2023, four main exhibition halls and twelve specialized exhibition areas have been planned, and multiple industry development peak forums will be held simultaneously. Carefully build a one-stop whole industry chain procurement and trade platform for the advertising industry in northwest China and countries along the the Belt and Road for governments, investors, exhibitors, agents, dealers and front-line business users.

Special Exhibition Area for Spray Printing and Carving Equipment and Materials
Exhibition scope: indoor and outdoor digital inkjet printers, photo machines, UV flatbed printers, CNC engraving machines, laser engraving machines, laser cutting machines, banner machines, cold laminating machines, splicing machines, laminating machines, etc;

Special exhibition area for advertising signage and display equipment
Exhibition scope: logos, signs, lightboxes, display equipment, digital signs, borderless characters, mini characters, etc;

Special exhibition area for office stationery and graphic printing
Exhibition scope: Digital printing machines, copiers, fax machines, scanners, printers, plotters, switches, typewriters, ink, paper consumables, etc;

Special exhibition area for LED photoelectric lighting and lighting products
Exhibition scope: LED lighting fixtures, LED display screens, LED advertising light sources, LED lighting sources, LED power supplies, LED modules, LED light strips and related electronic products, etc;

Special Exhibition Area for Commercial Space Engineering Design and Beauty Exhibition
Exhibition scope: commercial space design institutions, commercial planning and design companies, signage guides, brand flash mobs, beauty display design, IP authorization, landscape architecture, window display, interactive installations, air modeling installations, balloon art, simulated green plants, simulated animals and plants, flower and flower art, gaming and entertainment, paper art, etc;

Special Exhibition Area for Frame Industry and Decorative Painting
Exhibition scope: Craft ornaments, foyer paintings, art paintings, spray painting, 3D paintings, relief paintings, oil canvas, heat transfer film, cardboard, silicone wheels, backboards, corner flower frames, mirror frames, wooden lines, spray painting machines, finger machines, wrapping machines, comb machines, decoration machines, splicing machines, printing machines, hot stamping machines, VU machines, spray painting machines, laminating machines, and hot framing machines;

Special exhibition area for landscape sculpture and sand table models
Exhibition scope: Wooden plastic landscape profiles, various material guardrails, various purpose guardrails, various purpose protective nets, landscape planning and design, landscape lighting and lighting, landscaping construction, landscaping materials and supporting facilities, design of tourist attractions and theme parks, construction and maintenance techniques, landscaping machinery and tools, static models, dynamic models, etc;

Special exhibition area for creative design and cultural and creative products
Exhibition scope: Creative gifts, cultural and creative gifts and consumer goods, ornaments, jewelry, ceramic crafts, wooden crafts, high-end customized crafts, hand models, trendy toys, anime and IP derivatives, manufacturers (OEM), manufacturers (ODM), authorized dealers and retailers, pendants, ornaments, e-commerce platforms, hand manufacturers, model companies, toy companies, IP Meichen, VR/AR, gift home, clothing and apparel, food, jewelry Amusement equipment, digital electronics, infant and preschool education supplies, luggage, etc;

Special Exhibition Area for Lighting Stage and Audiovisual Equipment
Exhibition scope: speakers, mixing consoles, VOD on-demand systems, dimming equipment, lighting systems, laser technology, turntables, lifting platforms, activity platforms, aviation boxes, audio and video network systems, conference systems, central processing units, graphics processors, cables, connectors and switches, projectors, display screens, etc;

Gifts and Home Furnishings; Outdoor Products Special Exhibition Area
Exhibition scope: Business gifts, household textiles, furniture accessories, leather goods and bags, kitchen appliances, household appliances, intelligent technology, electronic appliances, internet celebrity appliances, outdoor tents, backpacks, sleeping bags, outdoor multi-purpose products, etc;

Special Exhibition Area for Printing and Packaging Equipment and Technology Industry
Exhibition scope: Digital printing machines, color copiers, black and white copiers, document photo printers, large format printers, large format scanners, engineering copiers, engineering blueprint machines, gluing machines, paper cutting machines, laminating machines, card cutting machines, staplers, indentation machines, plastic sealing machines, flattening machines, shredders, laminating machines, etc;

Special Exhibition Area for Wedding Props and Photography Equipment
Exhibition scope: Wedding stainless steel products, wedding acrylic products, wedding ceramic products, wedding props, wedding balloons, wedding fireworks, wedding electronic fireworks, wedding sound systems, wedding candy boxes, wedding characters, wedding tie decorations, corsage, red envelopes, candies, red lantern series, Chinese knot series, invitations, wedding bedding, wedding, wedding supplies series, wedding planning, wedding supplies, etc.

Please contact the exhibition organizer for implementation before participating in the exhibition.

• Telephone:029-88698969
• Fax:029-85408817
• Address:Room 2010, Building B, Tianxi Hotel, Changfengyuan District 1, Yanta District, Xi'an City

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