The second Shenzhen International Private Label Fair (hereinafter referred to as "Marca China") will be grandly held in Shenzhen Convention and Exhibition Center (Futian) from June 23 to 25, 2022!

In the new era of global retail, a new chapter of private brand is opened in one stop ?
In the past two or three years, China's online and offline supermarkets and new retailers have entered the private brand market, including Yonghui supermarket, boxma Xiansheng, Jingdong jingzao, Netease yanxuan, Taobao Xinxuan, etc. they are a group of retailers who have opened a new chapter earlier. They are leaders in the exploration of China's private brands and seize the first opportunity for the development of private brands in China. It is believed that other manufacturers and retailers who smell huge business opportunities will also join them soon to further expand effective investment and promote the high-quality development of their own brands.

In terms of trade, in June 2020, the implementation opinions on supporting the transfer of export products to domestic sales issued by the general office of the State Council clearly proposed to accurately connect consumer demand, create private brands, make full use of new business forms and new models, and guide foreign trade enterprises to develop marketable domestic products. The support of the policy has greatly helped retail enterprises improve commodity quality, reduce the threshold of private brand development, and expand the selection range of cooperative manufacturers. Alibaba, as a wind vane enterprise in the retail industry, has also announced that it will help foreign trade enterprises explore the domestic market. With the intensification of policies and measures, the development of China's private brands has received unprecedented attention, and the door of new opportunities is opening!

In general, private brands are becoming a new outlet for the retail industry. The development of new retail and new technologies will further empower the development of private brands. Online and offline collaborative information systems and the statistics and analysis of consumer data will become important decision support for the development of private brands in physical retail.

In Shenzhen and Dawan District, production and technology are closely combined, science and technology and trade promote each other, and the national economic development strategic deployment. "Opportunities of the times + policy endorsement + new retail + location advantages" have created a solid foundation and all favorable conditions for the Shenzhen international private brand exhibition to open in June 2022!

Based on the growing rise and huge development potential of China's private brand market, Bologna exhibition group from Italy decided to officially introduce Marca by Bolognafiere Bologna private brand exhibition and summit into China. In the context of the reform of China's retail industry, the entry of Marca by Bolognafiere reflects the important role of self owned brands in China's business transformation. The development of self owned brands can not only improve and stimulate the magnitude and potential of consumption, but also have a good guiding significance for China's consumer market.

September 16-18, 2021, The first three-day Marca China International Private Label Fair (hereinafter referred to as "Marca China") The curtain came to a successful conclusion in Shenzhen International Convention and Exhibition Center. 289 Chinese and foreign exhibitors gathered in Shenzhen to present all kinds of high-quality products of their own brands. The exhibition attracted nearly 6000 professional visitors. Shenzhen international private brand exhibition is jointly sponsored by Bologna Exhibition (Shanghai) Co., Ltd., an all funded subsidiary of Bologna Exhibition Group in China, and Shenzhen retail business industry association, and undertaken by Bologna Exhibition (Shenzhen) Co., Ltd. The second Shenzhen international private brand exhibition will be grandly held in Shenzhen Convention and Exhibition Center (Futian) from June 23 to 25, 2022.

During the exhibition, exhibitors can contact high-quality supermarkets, new retailers, social e-commerce, e-commerce platforms, professional stores, brand operators, hotels and restaurants, wholesalers, dealers, agents, import and export traders and other visitors. Through cooperation with domestic and foreign private brand industry innovation technology institutions, associations and industry media, Marca China will launch dozens of special forums and activities to bring additional exposure opportunities to exhibitors while sharing business opportunities and market prospects, so as to help enterprises maintain customer relations more efficiently, expand business cooperation, promote new products and services, and improve brand image, so as to win advantages in market competition.

It can be predicted that in the development blueprint of Dawan District, Marca China will become the preferred platform for private brand manufacturers to communicate and cooperate with domestic and foreign retailers!

food
Snack food and candy baking
drink
Condiments and agricultural and sideline products
Canned food and condiments
Other food

fresh
Agricultural and aquatic products
Refrigerated and frozen food
Prefabricated food

Organic products
Organic food
Organic products

Housewear & Furnishings
Kitchen and Bathing
cleaning products
Household textiles
Household appliances and accessories
Maternal and infant products
Disposable products
Other household goods

Leisure products
Office supplies and toys
Sports outdoor and travel products
Automobile
gardening products
Fashion products
Other leisure products

Beauty personal care
Beauty salon and tools
Personal hygiene and nursing
Health and protective equipment
Other beauty and health care products

Pet products
pet food
Pet Supplies & Pet

Packaging technology and third party services
Packaging and labeling
Packaging machinery
Supply chain and logistics
Other service enterprises

Retail and e-commerce
Supermarkets and convenience stores
Shopping centers and shopping malls
Speciality Store
E-commerce platform
New retailer
Social E-commerce

Please contact the organizer of the exhibition before participating in the exhibition.

• Telephone:021-60950447
• E-mail:jimmy.bai@bfchina.net
• Address:Room 401, building 3, Yuanchuang Creative Park, No. 600, Shaanxi North Road, Jing'an District, Shanghai
• Zipcode:200041

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870