Guided and supported by Hangzhou Municipal Commission of Commerce, hosted by Hangzhou Federation of Commerce and hosted by Hangzhou Dadi Exhibition Service Co., Ltd., the "2018 Hangzhou (15th) franchise and Chain Franchise Exhibition" will be held in Hangzhou Heping International Convention and Exhibition Center from June 22 to 24, 2018.
Historical review
Hangzhou is the most dynamic area of franchise chain development. The franchise chain exhibition of Hangzhou (Zhejiang) made its debut in 2001. The second exhibition in 2002 witnessed an unexpected hot scene. The exhibitors prepared three days of information and were robbed by the crowd in half a day. Mainstream media such as Hangzhou daily, urban express and Qianjiang Evening News all appeared on the front page with "want to be the boss" With the coverage of "I want to invest, I want to start a business", Hangzhou has also experienced a whirlwind of franchise chain. Chain Franchise Exhibition has been held for 14 consecutive times, becoming the earliest, largest and most frequent business chain exhibition in Zhejiang Province.
market environment
At present, the commercial retail industry is in an opportunity period of rapid transformation and upgrading. Hangzhou has moved from the West Lake era to the Qiantang River era. With the rapid progress of urbanization and the construction and operation of new commercial blocks and complexes, a large number of new businesses have been driven. The commercial chain brands, which mainly focus on catering, science and technology, and life services, have expanded greatly, occupied the main body of new businesses, and become the real business pacesetter. On the other hand, the Internet red economy has sprung up, There is a trend of collectivization, regionalization, orientation and intelligence in the consumer market. Under the impact of e-commerce, the concept of waiting for customers to come to the door of physical stores is backward. It is necessary to actively introduce the concept of mobile e-commerce, take physical stores as the platform to absorb and maintain their fans' customer circle, do a good job in the double communication of product information and customer demand feedback, take stores as the point, mobile Internet as the face, and point to point In combination, online and offline interaction, the formation of small store radiation sales, the realization of the integration of real business and mobile Internet, and actively respond to market changes.
Current key
Hangzhou franchise and Chain Franchise Exhibition will focus on the investors and operators of real business, solve their difficulties in finding projects, speed up their store opening rhythm, improve supporting services, create a brand model suitable for urban business, and enhance their market competitiveness. The exhibition invited many Internet application platforms in Hangzhou to provide new marketing channels and technical services for exhibitors; it will also hold "online exhibition" to expand the time and space of exhibition and exhibition projects; it will organize college students' teams to distribute and publicize materials and provide wechat code scanning marketing services (one hundred thousand copies) for professional markets in Hangzhou and famous markets in the province; the exhibition The publicity work of the conference will focus on Hangzhou area, and strengthen the radiation of business center cities in Zhejiang Province and other areas of the country.

Exhibition content
1. Special "news media briefing" before the exhibition
2. Hold "online exhibition" attended by exhibitors through online publicity
3. Business contact and transaction activities between exhibitors and investors during the exhibition
4. The "project recommendation meeting" held by the exhibitors themselves
5. Project investment promotion, code scanning wall display and contact
6. Interview and report activities of news media

Food categories: Chinese and Western food, hot pot, coffee, bar, snacks, barbecue, specialty drinks;
Commodity retail: supermarkets, convenience stores, specialty stores, pharmacies, tea, tea sets, fashion accessories, jewelry
Jewelry, books, audio and video, leisure products;
Clothing: famous brand clothing, fabric, cloth bag, shoes and socks, bags and leather goods;
Education and training: educational institutions, professional training institutions, educational supplies;
Infant and child products: educational toys, children's carriages and beds, infant and child clothing, learning supplies and nutrition supplies;
Business services: color printing, it network information, ticketing service, real estate agency, laundry, home
Home decoration, car beauty maintenance, express service, festive service, decoration design, business consulting;
Health and beauty: beauty and hairdressing, body building, cosmetics, health products, health equipment;
Comprehensive category: chain service organization, chain store related equipment technology manufacturer or supplier, etc.

Please contact the organizer of the exhibition for implementation before participation.

• Telephone:0571-88387555
• Mobile:13905719209
• QQ:594363618
• Address:1721, block B, Wanda Plaza, No. 666, Hangxing Road, Gongshu District, Hangzhou (at the junction of Shixiang Road)

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870