The 28th China (Hainan) International Tropical Agricultural Products Winter Trade Fair (hereinafter referred to as "Hainan Winter Fair") in 2025 is scheduled to be held from December 4th to 7th at the Hainan International Convention and Exhibition Center. The theme of this winter trade fair is "Gathering Agricultural Products and Enjoying Free Trade Opportunities", focusing on marketization, specialization, branding, and internationalization, and striving to build an international tropical agricultural product trading center, a comprehensive platform for agricultural technology exchange and project cooperation.
This winter trade fair plans to have 5 exhibition halls and 8 major exhibition areas, with an exhibition area of over 70000 square meters, and thousands of well-known domestic and foreign enterprises will participate. Set up exhibition areas for the entire industry chain of tropical characteristic and efficient agriculture, agricultural technology, brand enterprises, city and county public brands, international boutique exhibition areas, national boutique agricultural product exhibition areas, supply and marketing boutique exhibition areas, key activity areas, etc. The exhibits cover categories and formats such as fruits and vegetables, grain and oil, tea, coffee, animal husbandry, aquatic products, seed industry, agricultural machinery and equipment, smart agriculture, cross-border e-commerce, and leisure agriculture.
This winter trade fair will invite over 25000 professional visitors, covering diversified procurement channels such as agricultural distributors, wholesalers, agents, e-commerce platforms, community group buying, hotels and chain catering, live streaming influencers, as well as leaders of large supermarkets, chain supermarkets, new retail stores, industry associations, and agricultural related social organizations. Through the Winter Trade Fair platform, we can accurately match supply and demand resources, and explore broader domestic and international sales markets for Hainan's tropical specialty agricultural products.
This winter trade fair has carefully created a "professional+interactive" dual line activity matrix: the professional section covers high-end conferences and activities such as Hainan Agricultural Brand Release Event, Hainan Free Trade Port Tropical Characteristic Efficient Agricultural Industry Chain Investment Promotion Conference, "Hainan Fresh Product" Tasting Conference, Brand New Product Promotion Conference, Professional Buyer Seller Negotiation Conference, etc., gathering industry experts to discuss development plans together; The interactive section sets up experience activities such as live streaming of internet celebrities to assist agriculture, tasting of specialty foods, and fun check-in to enhance participation in all aspects. By combining professional seminars with immersive experiences, we aim to deepen industry exchanges and enhance the vitality of exhibitions, creating diverse value for attendees.
This year's Winter Trade Fair will strengthen cooperation in international exhibition halls, actively invite global agriculture related fields, and focus on inviting influential enterprises, business associations and purchasers from Central Asia, Southeast Asia and countries and regions along the "the Belt and Road" to the Winter Trade Fair, superimpose preferential policies of Hainan Free Trade Port, create an international cooperation platform integrating exhibition, negotiation and investment, promote the substantial transformation of "exhibitions into opportunities" and "exhibitors into investors", create more trade and investment opportunities for global partners, and share the development opportunities of Hainan Free Trade Port.

Please contact the exhibition organizer before participating in the exhibition to confirm.

• E-mail:568179551@qq.com
• Address:Building B2-1, Wanhuafang, No.1 Meihua Road, Xiuying District, Haikou City, Hainan Province

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