SFE Shanghai International Chain Franchise Exhibition was founded in 2005. It is a comprehensive franchise investment professional exhibition jointly organized by Shanghai Chain Operation Association, Shanghai Bohua International Exhibition Co., Ltd., and Shanghai Yibison Exhibition Co., Ltd. It covers 120+mainstream market segments in the four major sectors of catering, retail, service, and chain resources. It integrates store type inspection, product and service experience, event exchange, and business negotiation, providing accurate and efficient franchise investment matching services between chain franchise brands and professional audiences, promoting the healthy and orderly development of the domestic chain industry.

The exhibition always adheres to the concept of specialization and marketization, continuously cultivating the domestic franchise investment market. Since its establishment, it has held a total of 48 exhibitions across the country. With professional content and high-quality services, it has become an excellent platform with great influence and credibility in the domestic franchise investment market.

At the same time as the exhibition, China Franchise Business Summit, Annual Influence Series Selection Activities, Brand Roadshows, Business Resource Matching Meetings and other activities will be held, inviting heavyweight guests with broad industry perspectives and profound industry insights to help professional audiences deeply sort out the market pulse and grasp the trends and hotspots of the franchise investment market.

We have built a new media communication matrix with more than 1.4 million users in the upstream and downstream of the industry, and launched an Internet strategy in 2020 to achieve a high degree of integration of online and offline high-quality resources, break the space-time barrier, and build a normalized online service capability.

In 2025, SFE Shanghai International Chain Franchise Exhibition will start from its parent exhibition in Shanghai, and embark on a three exhibition tour from Shanghai to Chengdu to Shanghai throughout the year, covering major economic circles in China, providing a platform for the nationalization strategy of chain brands, leading regional benchmark brands to expand nationwide, and promoting the breakthrough and expansion of well-known domestic brands in new regional markets.

Franchise market trendsetter. In 2025, standing at a new starting point, we will continue to adhere to our original aspiration, constantly grasp the pulse of the times, use the credibility accumulated in the industry for many years, and optimize our product development capabilities with profound insights into the industry. Through the construction of digital capabilities, we will actively improve the exhibition effect and bring professional visitors a more rewarding viewing experience.

★ Catering and Food: Chinese and Western style restaurants, baking project agents Hotels, specialty foods, coffee and beverage shops, tea houses, tea house chains, snack foods, seafood, fast food, local cuisine, specialty snacks, snack foods, pastries, beverages, mooncakes, bars, franchise organizations;
★ Education and training: education and training, educational entrepreneurship, early childhood education, adult professional education, children's intellectual development games, online games, animation, management software development, and other cultural and creative projects;
★ Franchise services: laundry and dyeing, washing equipment, retail (convenience stores, supermarkets, pharmacies), automotive services, automotive care and beauty, automotive maintenance and repair, real estate development, real estate agency, property management, image design, rapid printing and development, wedding photography, tourism, book and audiovisual, home service and other franchise chain institutions;
★ Brand Franchise: Home Accessories, Home Textiles, Famous Home Textiles, Kitchen Supplies, Kitchen Cookware, Home Small Appliances, Clothing and Apparel Agency Franchise, Underwear, Shoes and Hats, Ethnic Clothing, Sports Goods Franchise, Women's Products Franchise, Baby and Children's Products Franchise, Food and Health Products Franchise, Gold Jewelry Franchise, Jewelry Gifts, Crafts, Luggage and Leather Goods, Glasses, Stationery, Toys and Other Franchises:
★ Beauty and fitness: chain institutions for beauty and fitness, leisure fitness, beauty and hairdressing, cosmetics, health care, etc., as well as postpartum recovery institutions;
★ Healthcare: Medical devices, health products, health food, various health products. Adult products;
★ Technological achievements: patented technology, HVAC boilers. Electrical appliances, new green products, energy-saving products, registered trademarks, new premium products, etc;
★ Enterprise investment invitation: shops, shops, development zone investment invitation, forest land, barren hills, mudflat, lakes and other property rights contract leasing;
★ Enterprise development: accounting, legal, insurance companies, banks, investment financial institutions, etc;

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Telephone:021-33392215
• Address:7th and 8th floors, Chengkai International Building, 355 Hongqiao Road, Xuhui District, Shanghai

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870