The 10th Xi'an Silk Road International Tourism Expo and Outdoor Life and Camping Equipment Exhibition in 2025

Date: April 18-20, 2025 Location: Xi'an International Convention and Exhibition Center

Host:

Shaanxi Provincial Department of Culture and Tourism

Undertaking Unit:

Xi'an Qujiang New Area Management Committee

Execution unit:

Shanghai Zhuqi Exhibition Co., Ltd

Exhibition Overview

In recent years, with the improvement of national living standards and the popularization of healthy lifestyles, outdoor sports have rapidly become popular in China. Due to its unique geographical environment spanning various landforms such as plains, hills, and mountains, Shaanxi Province has become an ideal place for outdoor sports, including hiking, mountaineering, camping, cross-country running, cycling, and other outdoor activities that have received widespread attention. This trend directly drives the increase in demand for outdoor products in the market.

The total economic output of Shaanxi Province continues to grow, and the per capita disposable income is steadily increasing, especially in the provincial capital Xi'an, which, as the largest city in the northwest region, has a huge consumer base. These factors work together to provide a solid economic and demographic foundation for the outdoor products market. With the increasing enthusiasm of consumers for outdoor sports, they are no longer just satisfied with basic equipment needs, but pay more attention to product functionality, comfort, design aesthetics, and whether it conforms to personal style. This has given rise to a huge demand for high-end outdoor products. At the same time, the concept of green environmental protection has deeply penetrated people's hearts, and consumers tend to choose sustainable outdoor products, pushing the market towards a higher level.

The 10th Xi'an Silk Road International Tourism Expo and Outdoor Living and Camping Equipment Exhibition in 2025, with its unique "theme exhibition+industry forum" format, provides a comprehensive communication and cooperation platform for outdoor camping product manufacturers, suppliers, professional buyers, and camping enthusiasts. The exhibition fully integrates advantageous resources, showcases the most cutting-edge camping products, and showcases the innovative achievements and future trends of the industry. The industry forum will gather authoritative experts and representatives of well-known enterprises in the industry to jointly explore the future development path of the industry.

Target audience:

1. Camping industry practitioners: camping equipment brand owners, equipment distributors (regional agents/distributors/wholesalers, etc.), camping equipment and service sales agents, exclusive store channels, e-commerce channels, and buyer collection store channels; Camping campsite and activity operators, study tour operators, hotel and homestay operators;

2. Outdoor lifestyle practitioners: outdoor home brands, new sports and activity brands, new consumer organizations such as coffee, alcohol, and tea drinks; Outdoor related consumer electronics products;

3. Professional institutions and practitioners: designers who focus on the outdoor and camping industry; manufacturer; Service/consulting companies, chain franchisees/investors; Government departments/associations/chambers of commerce; Import and export traders, cross-border e-commerce, domestic e-commerce, cultural and tourism scenic area operators, etc;

4. Media and platform institutions: cooperative media, Internet platform, outdoor and camping vertical media, industry talent and KOL, KOC, etc;

5. Outdoor and Camping Life Enthusiasts: Exquisite camping enthusiasts, enthusiasts of outdoor lifestyles, trendsetters of new things, people who are willing to explore and challenge themselves, parents and children education experiencers, etc.

matters needing attention

1. After registration, participating units must transfer the relevant fees to the designated account of the organizing committee within 5 days;

2. The booth arrangement is based on the principle of "first registration, first payment, first arrangement", and the organizing committee has the right to adjust a small number of booths.

Scope of exhibits

1. Outdoor clothing: outdoor sportswear, sports shoes, sports socks, assault suits, surfing suits, fleece pants, quick drying clothes, outdoor shirts, outdoor T-shirts, camouflage clothes, quick drying/warm underwear, down/cotton jackets, skiing clothes, casual wear, cycling clothes, swimwear, swimming goggles, diving suits, surfing suits, hat clothing fabrics, etc;

2. Outdoor equipment and devices: outdoor tents, sleeping bags, outdoor goggles, fishing gear, outdoor gloves, outdoor leisure tables and chairs; Camping and mountaineering equipment and gear, professional lighting tools, professional outdoor telescopes, chess and card games, professional outdoor sports (bicycles, mountain bikes, sports bikes, RVs, off-road vehicles); Outdoor cycling equipment, electronic products/sports cameras, outdoor sports clubs. Roller skates, skateboards, ski poles, flat bottomed sleds, and ski accessories; Professional outdoor car refrigerators, scooters, mountaineering equipment, ropes, etc;

3. Outdoor shoes: hiking shoes, hiking shoes, mountain boots, climbing shoes, beach shoes/sandals, outdoor casual shoes, snow shoes, rubber shoes

4. Camping supplies and backpacks: solar backpacks, hiking bags, first aid bags, travel bags, toiletries, survival bags, camping equipment, children's products, fishing equipment, hiking boots, various types of pads/mattresses, travel bags, power poles, etc;

5. Accessories such as outdoor flashlights, protective gear, outdoor water bottles, helmets, moisture-proof mats, floor mats, water bottles, water stoves, barbecue grills, communication/navigation, outdoor knives, outdoor watches, telescopes, hiking poles, cane towels, outdoor power banks, etc;

6. Water entertainment equipment: various surfing boats, kayaks, luxury yachts, fishing boats, sailboats, surfboards, water skis, inflatable beds, inflatable rafts, windsurfing, sailboats, water motorboats, swimming pool facilities, various water sports equipment and clothing, etc;

7. Accessories: Compass/positioning system, cookware/fuel, first aid supplies, emergency lights, food/beverages, hand warmers, insect repellent, sports luggage rack, sunscreen products, watches, water treatment system, etc;

• Telephone:13671621376
• Truename:organizing committee
• Mobile:13671621376
• Address:No. 1399, Huizhan 1st Road, Baqiao District, Xi'an City, Shaanxi Province

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