The first central (Wuhan) whole house customized home furnishing Expo will be held in the living room of Wuhan · China Culture Expo Center from April 16 to 18, 2020, and the first central (Wuhan) door and window system Expo and the first central (Wuhan) woodworking machinery raw and auxiliary materials Expo will be held at the same time.
The central (Wuhan) all house customized home furnishing Expo is an expert to solve the problem of regional market investment for enterprises. With Hubei as the core, we have carried out publicity and promotion in Hubei, Henan, Anhui, Jiangxi and Hunan provinces. At the same time, we have carried out research on dealers' needs and pain points, so that production enterprises that can solve these needs and pain points can connect with these dealers in time, and build a real B2B platform for production enterprises and regional dealers.
30000 square meters exhibition area 1200 booths 600 exhibitors 30000 professional buyers
 
I. Preface
At present, there are nearly 5000 manufacturing enterprises and related enterprises in the household industry in Hubei Province, with stable industry development; the customized household industry is emerging, accounting for 30% of the whole household market. With the establishment of Jingmen Dongbao customized household production base, as well as the settlement and large-scale production of Boloni, Sofia, haolaike, sikeman and other enterprises. Central China has become an important development plate of national customized home furnishing industry. Related industries also vigorously develop the central market.  
Boloni Hubei company, after being put into production in Xianning, has maintained a growth rate of more than 30% for several consecutive years, and its annual output value has reached more than 300 million yuan in 2019. Sofia Huanggang production base has successfully built the first industrial 4.0 production line in China in 2018, becoming the benchmark of the national production base. After signing the contract last year, the houlaike Hanchuan 1000 mu production base officially started construction in March this year, with a total planned investment of 2 billion people The project period is no more than 5 years. After completion, it is expected to produce 10 million square meters of wardrobes and 100000 sets of cabinets annually, which have been put into production and construction. Shenzhen xikeman cabinet has started construction in Hanchuan, Hubei Province with a planned investment of 350 million yuan and an annual output value of more than 2 billion yuan. It is expected to be put into operation and production in 2020. Jingmen district's two leading enterprises of customized furniture in Adan and schneiman have been put into normal operation. Yishi is in favor of building a 500 mu customized furniture production base in Jingmen with an investment of 500 million in June 2018. The first phase of the project has been put into production successfully.
Jingmen Dongbao green building materials and assembly building industrial park is close to Jingmen urban area, with a planned area of 18000 mu. It is a green building materials and assembly building industrialization base jointly built by Jingmen Municipal government and Ministry of housing and urban rural development. It is also a key growth industry cluster determined by Hubei Provincial Government. It is one of the top 20 building materials industrial parks in China. The park is divided into three functional areas: green home furnishing industry zone, assembly building industry zone and new building materials industry zone. The green home furnishing Industrial Zone focuses on building the whole industrial chain of "three leftovers of agriculture and forestry" - green panel - decorative panel - Green customized home - home supporting - home market "; the assembly industrial zone mainly produces assembly building components and parts around steel structure, PC structure, wood structure, etc.; the new building materials industrial zone mainly produces new building materials, decoration materials.
At present, the park has introduced more than 90 industrial affiliated enterprises to settle down. Among them, the board manufacturing representative enterprises are: Wanhua ecological board, Baoyuan wood, Kaili board, Yafei wood plastic board, etc.; the representative enterprises of the whole house customized home furnishing are: schneiman, Yadan, yishili, baiyijia, Yilian, Jiepu, etc.; the representative enterprises of office furniture are: Haitai Olin, Beite, etc.; the representative enterprises of home furnishing support are: Guandong hardware, Chenxu automation equipment, odya, etc Edge sealing, Zhongrun Huayuan dip adhesive paper, Tianli veneer, Huitong logistics, Huachang aluminum, etc.; representative enterprises of prefabricated buildings include: Hangxiao steel structure, China Construction Group PC, Estonia salema wooden house, etc.
In the next three years, the park will focus on the customized home furnishing industry, strive to reach 200 settled enterprises, invest 30 billion yuan, realize the output value of 50 billion yuan, and build itself into a "green home city" with a real reputation.
On March 6, 2019, Hubei Hong Kong International Home Furnishing Industrial Park solemnly held the foundation laying and signing ceremony of "Hong Kong home furnishing mahogany Park".
Hubei Hong Kong International Home Furnishing industrial base, jointly built by Hubei Fumao Hong Kong International Home Furnishing Industrial Park Co., Ltd. and Hong Kong Furniture Association, is located in Jianli County, Jingzhou City, with a total planning area of 30000 mu, a total investment of 30 billion yuan, a sales revenue of 100 billion yuan and a profit and tax of 20 billion yuan after the park is completed.
After nearly five years of investment promotion and development, 122 home furnishing enterprises have signed contracts to settle in, 17 enterprises have been put into production, and 33 enterprises are under construction. The base is planning to build a "China home town", which will build a 300 mu Home Furnishing Exhibition Center, material market, auxiliary material market, e-commerce platform, and a complete supply chain. It will also build supporting residential and living service facilities, and build home shopping destinations and home industry tourism destinations in five provinces in central and southern China.
 
2、 It's only when you go out of your way
Build the real B2B exhibition of the central big home furnishing industry with the spirit of craftsman
In 2020, the first central (Wuhan) all house customized home furnishing Expo has set up a professional buyer promotion team and buyer customer service invitation team to implement the invitation work of professional dealers and guarantee the participation effect of exhibitors.
First of all, through the buyer's promotion team, we went to more than 200 professional markets and stores in 16 cities and 60 counties in Hubei Province, as well as some cities and counties in Henan, Anhui, Jiangxi and Hunan Province to carry out multiple rounds of one-to-one promotion and visit invitations. More than 30000 professional dealers have been collected, more than 100 wechat communities have been established, and a large database of buyers with professional dealers as the main body has been established.
Subsequently, the buyer's customer service invitation team uses the method of telephone invitation to invite dealers to visit the site in multiple rounds. At the same time, the online pre registration channel is opened, and pre registration is conducted through telephone, e-mail, WeChat, QQ, official website, WeChat public address, WeChat community, media advertisement and so on.
 
3、 Professional audience invitation
Including: provincial, municipal and county-level sales agents of building decoration materials, furniture, doors and windows in Hubei, Jiangxi, Hunan, Anhui and Fujian, real estate, building decoration, furniture, home furnishings, and other units responsible for the whole house customization, furniture, building materials, intelligent home appliances, intelligent equipment, etc.
 
4、 Publicity media matrix
Online promotion: 10 major portals: 50 major websites, 20000 industry websites, official websites, official WeChat public numbers, 20000 professional distributors WeChat, 100 own professional distributors, WeChat community, 100000 e-mail, 300000 Internet calls, 10000 website posting, jitter short video announcement, today's headline advertisement, WeChat friend circle advertisement, popular WeChat public number advertisement;
Offline publicity: one to one invitation by the local promotion team, 100000 tickets, 10000 exhibition special issues, 5000 VIP invitations, 100 professional market and store advertisements, 200 market promotion sites, TV news, mainstream newspapers, building horizontal shows and road gate advertisements.
 
5、 360 ° buyer reception service
In 2020, the first central (Wuhan) all house customized home furnishing Expo will provide "360 ° reception service" for pre registered buyers, and truly achieve "convenience and ease of mind", so that each visiting dealer "has no worries in the whole process"!
At the same time, we will also open reception services to exhibitors. Exhibitors invite dealers to visit the exhibition site, which will be received by us. While helping exhibitors reduce expenses, it also saves a lot of manpower and material resources related to reception work. It enables exhibitors to focus on customer reception and negotiation at the exhibition site, so as to maximize the exhibition effect.
3 million reception, 200 reception buses, 10000 hotel rooms, 1000 dinner reception
 
6、 On site activities: industry annual event, wonderful activities, customized
● launch conference of Pan home furnishing alliance in Central China
● central whole house customization Industry Summit
● ten thousand merchants conference of dealers in central five provinces
● central interior design competition
80 new product conferences / ordering meetings

[full house customization]
Integrated cabinet / wardrobe, combined wardrobe, intelligent wardrobe; sliding door, cupboard, sliding door, clothes hanger, etc. Integrated kitchen, integrated kitchen, intelligent kitchen; integrated bathroom, ceramic bathroom, integrated ceiling.
Customized furniture, rural furniture, smart home, children's room, home textile, sofa series, soft decoration, bedding, bamboo and rattan furniture, stairs, etc.
Integrated housing, prefabricated building technology products, wooden house, wooden villa, composite wooden house, wood structure building, wood plastic house; residential wood structure materials; outdoor furniture, landscape building materials customized products, wood plastic / anti-corrosion wood and other raw materials. Wooden pavilions, bridges, fences, pavilions, planks, fences, footpaths, etc.
[system doors and windows]
Plastic steel doors and windows, aluminum alloy doors and windows, FRP doors and windows, invisible doors and windows; plastic steel profiles, aluminum profiles, door and window equipment and accessories; hollow glass, coated glass, curtain wall glass, sealing materials, glass glue; glass equipment, carving machinery.
Indoor sunshade products, outdoor sunshade products, door and window screens, window decoration supporting equipment, window decoration accessories, guard rails, etc.
Wooden doors, automatic doors, metal doors, composite doors, indoor doors, sliding doors, partition doors; automatic revolving doors, remote control doors, industrial doors, automatic expansion doors, automatic isolation doors, etc.
Access control system, door accessories; building decoration hardware, building electrical; locks, intelligent locks, inductive locks; plumbing hardware, pipe materials; lighting, switches, sockets, intelligent switches, wires and cables, intelligent (water / electricity / gas) meters, switch cabinets; door / window / furniture hardware, etc.
[woodworking machinery and furniture raw and auxiliary materials]
Woodworking machinery, furniture raw and auxiliary materials, furniture accessories, cabinet / wardrobe accessories, door production machinery, casters, leather, etc.
Door and window machinery, door and window accessories, floor production line, stone processing machinery, etc.
Smart home system
Smart home system, smart building system, smart home appliances, monitoring, lighting, air conditioning, heating and cooling, elevator, etc.
[software system]
Furniture design, interior decoration design, home customization, big data, architectural design and other software.
[large building materials complex investment project]
Each development zone, industrial park, furniture and building materials Industrial Park, furniture and building materials Creative Industrial Park, building materials and furniture enterprises, etc.

Matters needing attention
Schedule
Special exhibition: 08:30-17:00, Monday to Wednesday, April 13-15, 2020
Standard exhibition arrangement: 08:30-17:00, Wednesday, April 15, 2020
Admission of exhibitors: 08:30, Thursday to Saturday, April 16-18, 2020
Exhibition time: 09:00-17:00, Thursday to Friday, April 16-17, 2020
Exhibition time: 09:00-14:00, Saturday, April 18, 2020
Move out time: 14:00-24:00, Saturday, April 18, 2020

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