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Industry:
Food / Beverage / Wine
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Time:
2018/07/06 - 07/09 (Fri To Mon Total 4 Days) Error Correction
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Address:
Leshan · Sichuan Sichuan International Tourism Trade Expo Center 2 le'e Road, Emeishan, Leshan
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Sponsor:
Leshan Municipal People's government, Sichuan Provincial Department of agriculture, foreign affairs and overseas Chinese Affairs Office of Sichuan Provincial People's government, Sichuan Bureau of Exp...
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Organizer:
Emeishan Tourism Investment Development (Group) Co., Ltd., Emeishan Tourism Co., Ltd
INTRODUCTION
Ideas, models and characteristics of the meeting
Idea of the meeting: cultural guidance, tea tourism integration, boosting industry, sharing and win-win situation
Meeting mode: government guidance, enterprise main body and market operation
Meeting features: marketization, specialization, branding and internationalization
Themes and positioning
Theme: Tea gathers in Leshan, which is bound to the world
Positioning: tea culture high-end exchange platform, tea product authority promotion platform, tea tourism industry integration development platform
Activity target
The Tea Expo will be a cultural exchange event that brings together authoritative experts and leads the innovation and development of the tea industry, forming a batch of high-quality forum results; promote famous brands of the tea industry, display the latest achievements of the tea industry professional appraisal event, cultivate a batch of influential tea enterprises; promote the integration and development of tea tourism, promote investment cooperation in the trade event, and achieve a batch of contract results that can be implemented.
Activity highlights
With the main line of "tea tourism integration to boost rural revitalization", deepen the three activities of Tea Road, tea products and tea tourism.
1、 The opening ceremony is a series of activities with the main line of "tea tourism integration promotes rural revitalization".
2、 With the theme of "tea tourism integration to boost rural revitalization", the forum invited well-known experts at home and abroad to carry out discussion forum.
3、 The theme of tea space exhibition is the integration of tea and tourism, which is integrated into the strategy of Rural Revitalization.
4、 Carry out the most beautiful tea town appraisal activities, and lead the tea tourism integration development through demonstration.
5、 We will deepen the building of tea tourism integration scenic spots such as Jiajiang tea edge town and Qianwei Luocheng ancient town liangtangzi.
6、 Key tea counties carry out exhibition activities around the theme of "tea tourism integration promotes rural revitalization".
Main activities
(1) The way of tea
1. opening ceremony
Perform the tea culture exhibition activities with the main line of "tea tourism integration promotes rural revitalization".
2. Forum activity of "tea tourism integration promotes rural revitalization"
Famous scholars, experts and professors at home and abroad are invited to hold forum activities with the theme of "tea tourism integration to boost rural revitalization".
3. Tea culture exhibition
Display the tea culture of different regions and create high-grade tea space.
4. Zen tea cultural activities
A series of activities, such as the tea ceremony without self, the tea ceremony performance and the Buddha tea ceremony, were held in the Great Buddha Temple of Emeishan.
5. Theme publicity activities of key tea producing counties
Organize key tea producing counties to carry out tea culture theme publicity activities and folk culture performances around "tea tourism integration to promote rural revitalization".
(2) Tea products
Focusing on "tea fragrance Emei Mountain and brand promotion", highlighting regional brand, enterprise brand and product brand, a series of activities were carried out.
1. Product exhibition and sales activities of tea enterprises and tea merchants
This Tea Expo insists on serving tea enterprises and tea merchants. 70 exhibitors in the city were organized to display "Emei Mountain tea", "Qianwei jasmine tea" and other regional brands, "Emei snow bud", "bamboo leaf green" and other corporate brands. Gather the famous tea brands of "three mountains and one morning", Pu'er, Longjing, Tieguanyin and other famous tea brands and tea derivatives outside the province, and specially invite 55 enterprises from 18 countries and regions, including Hong Kong, Taiwan, Japan, South Korea, India, Sri Lanka, etc.
2. Product evaluation activities
International tea industry authorities are invited to organize tea product evaluation activities.
3. New product launch activities
Organize tea enterprises inside and outside the city to launch new product release activities.
4. Investment transaction signing activities
Organize domestic and foreign investors and purchasers to sign contracts.
5. Online interactive activities
Organize and carry out online trade of agricultural and sideline products mainly including tea.
(3) Tea Tour
Take "tea tourism integration to boost rural revitalization" as the main line, organize tea enterprises, tea merchants and tea farmers to integrate into tea tourism activities.
1. Space display of tea Tour
Focus on the tea exhibition with the main line of "tea tourism integration promotes rural revitalization".
2. The most beautiful tea town selection activity
Carry out the most beautiful tea town selection activity, and lead the tea tourism integration development through demonstration.
3. Build a theme park of "Emei tea"
Under the leadership of Emei municipal government and relying on the construction of Emei National Modern Agricultural Industrial Park, the theme park of "Emei tea" integrating tea tasting, tea asking, tea buying and tea selling will be built. Tea meals and tea foods will be launched and integrated into the Leshan Buddha Emei Mountain international tourism destination.
4. Tea tourism activities
Inspection route:
(1) "Blessing for ten thousand years and asking for tea in Emei" route: Mount Emei Wannian temple - Wannian xueya Fang - Emei xueya black water organic tea base - Zhuyeqing processing park - Emei xueya experience shop, Tea Expo venue.
(2) "Heritage Range Rover Tianfu tea tasting" route: Jiajiang Dongfeng weir Tianfu tea garden Leshan Buddha night tour of Sanjiang.
(3) "Qingxi flower appreciation ancient town tea seeking": Jasmine city liangtangzi Luocheng ancient town.
Promotion route:
(1) "Enjoying flowers and tea for a hundred million years" line: Jiayang small train Tongxing Alsophila Lake molixiang capital Qianwei Confucian temple liangtangzi Luocheng ancient town.
(2) "Drunken oxygen tea garden Yi style" line: Muchuan "Taoyuan Mountain Residence" new rural complex Muchuan Bamboo Sea Scenic Area Mabian, Muchuan organic tea garden Mabian Yi new village.
5. Tea tourism integration product creation
(1) Building Emeishan national modern agricultural Tea Industrial Park
(2) To build a national agricultural high-tech industry demonstration zone.
(3) Establishing the national famous brand demonstration area of Emeishan tea industry
(4) We will create a national demonstration area for the quality and safety of tea exports.
(5) To build a green mountain needle tea tourism integration Park in Jiajiang.
(6) Build "Luocheng ancient town liangtangzi" tea tourism integration park.
(7) Build Qianwei Jasmine theme park.
(8) To build a tea edge town with Tianfu characteristics.
(9) We will create a win-win benefit mechanism integrating tea enterprises, professional cooperatives, tea farmers and bases.
6. Tea culture tourism activities
Adhere to serving tea farmers and tea enterprises, build a platform for public participation, carry out tea skills competition activities, improve the skill level of tea farmers, tea enterprises, tea artists, and gather tourism popularity. The main activities are as follows: (1) tea picking and making festival in Xiaoliangshan, Mabian. (2) Jiajiang Qingyi River Tea Gathering and making Festival. (3) Qianwei Jasmine culture and Art Festival. (4) Emeishan spring tea Fair.
Scope
Six major tea categories, health care tea, tea food, tea beverage, tea clothing, tea appliance, tea derivative, tea machinery, tea packaging, agricultural insurance, agricultural finance, biological pesticide, compound fertilizer, relevant physical insect killing apparatus, tea detection, rural e-commerce, consulting institutions, demonstration sites of tea tourism integration, etc. tea drinking, tea life, tea tourism integration, planting and processing Four service sectors.
Costs & Precautions
Please contact the organizer of the exhibition for implementation before participation.
Contact
- Telephone:4000-813-866
Disclaimer
The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870
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